07/25/2024
Happy anniversary to Brand Love ๐! Congrats to our owner, Lydia Michael, on the one year anniversary of her book.
Brand Love has made it into the hands of almost 1,000 people all over the world and has been integrated in a few university curriculums nationally. A big thank you to anyone who has supported in any possible way throughout this journey whether you purchased a book, wrote a review, or simply shared the love.....................................
If this is your first time hearing about it, Brand Love provides guidance on how to evoke the emotions of your customers by tapping into their hearts and minds. It features more than 100 brands, exclusive interviews, and case studies from multicultural companies like Toyota, LEGO and Warby Parker.
Lydia describes the book as multicultural, human, and emotional at its core.
๐ Brand Love will:
โก Help you be inspired and create strong, long-lasting, emotional relationships with your customers.
โก Introduce โThe Eight Brand Love Stagesโ model to guide you through the process of building and growing a brand.
โก Share insight into the emotional and rational โBrand Love Driversโ, including the importance of diversity, equity and inclusion in your marketing strategy.
๐ Grab a copy on Amazon or anywhere you can find books.
