07/06/2021
Why Window Vinyl
The best way to explain the value of vinyl for your windows is to simply sit and think how you’ve responded to them in your life. We’re all drawn to professional-looking, high-quality window vinyl. They attract attention, relay important business information and keep your company top of mind, especially if you have a local business and are out and about in the community.
Adhesive vinyl is a an inexpensive form of signage that provides you with a ton of options. It’s fully customizable, cuts quickly and is easy to apply. You eliminate many labor-intensive steps that are part of making larger standalone or wall-mounted signs expensive. You’ll be able to brand and decorate your store or vehicle faster and at a much lower cost.
Applying your name, logo and other helpful details to the front glass puts your branding right in the center of customers’ line of vision. Signs posted at the top of stores are visible from a distance, but are typically high up and become completely out of view as you get closer. Posting your name on the front window in bold vinyl lettering ensures people can see it, no matter how close or distant they are.
1. Window vinyl is an affordable way to advertise.
Adhiesive vinyl is extremely affordable, which makes them a great choice for storefront advertising. Window promotion displays have a low cost per impression compared to other types of signage. Plus, window vinyl don’t require city permits, eliminating the time and money necessary to get them. A vinyl window display serves well to promote discounts, new product releases, loyalty rewards or other new information. It becomes more cost effective if the information you’re displaying doesn’t have to change too often.
2. Window vinyl can be used to support branding.
Interior and exterior vinyl adds aesthetic branding to any office, lobby or storefront. Windows are a great place to emphasize your brand and execute your branding strategy. Branding with vinyl can offer a sleek, professional storefront that garners attention. Well-designed, quality vinyl can generate unplanned impulse stops. In fact, the U.S. Small Business Administration estimates that between 20 to 45 percent of business sales come from impulse sales.
3. Window vinyl highlights important information.
Vinyl can have elements that change seasonally as well as to advertise new services, seasonal specials, store hours, important notices and more.
This will help your brand become more recognizable. It will also allow customers to start a relationship with your business. This, in turn, also increases brand loyalty.
Standing out in a sea of companies is a challenge for any business. Location plays a role in providing your business with a competitive edge but visible signage can be the differentiator between customers choosing your business over those of your competitors.
Sure, there are other tried methods such as billboards and newspaper advertisements. But these promotional strategies do not have the same longevity as vinyl. Window signage can be an exterior ongoing marketing campaign visible 24 hours a day, 365 days a year.
Customers make assumptions of a business according to the quality and attractiveness of their signs. This assumption carries over to how customers perceive the quality of a brand’s products or services.
Another powerful way to gain a larger audience is to put vinyl on your vehicles. If you have company cars, delivery vans, maintenance trucks, window or door vinyl can turn them into moving advertisements. Your vehicles pass hundreds of people daily. You’re exposing your business to EVERY local demographic! You’ll be introducing your business to everyone you pass.
By advertising with vehicle AND storefront window vinyl, you’re exposing your business to EVERY local demographic! Targeted campaigns bring in the customers you’re aiming for, but
Whether they are placed in the window of your vehicle, on the side or in a storefront window, custom vinyl decals can provide a lot of benefits to your business. The right vinyl window decals will attract attention and help you stand out amongst your competition.
With relatively low costs and a high level of exposure, Window vinyl has one of the top returns on investment (ROI) ratings in the advertising industry!
We use industry leading calendered vinyl. It has a glossy finish with a solvent-based, permanent adhesive. It is waterproof and roughly 2.5 ml thick, with outdoor durability of more than six years. Indoor you could expect longer. On interior painted walls we offer the same industry leading vinyl with a gentler adheisive that allows removal with damaging walls.
Your business can benefit GREATLY from custom vinyl for your storefront or company vehicles.
GET IN TOUCH WITH US TODAY FOR A FREE CONSULTATION!!
207 815 8144
