What are the opening hours?

Monday 10am - 5pm Tuesday 10am - 5pm Wednesday 10am - 5pm Thursday 10am - 5pm Friday 10am - 5pm

Across-the-Way Productions

Name: Across-the-Way Productions
Address: Floyd, VA, US
Telephone: +18888233787

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Across-the-Way Productions

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Across-the-Way Productions, Inc. creates, designs and executes one-of-a-kind LIVE events. Music is o

Across-the-Way Productions is a cutting edge event management company located in the mountain town of Floyd, Virginia. At AtWP we believe in the transformative potential of music and celebration and are dedicated to the art of the outdoor festival. Our vision is to build community event experiences through inspired creativity.

10/08/2026

🎉 HAPPY BIRTHDAY TO JESSICA aka THE VELVET HAMMER! 🎉

Three cheers for the woman who keeps the numbers straight, the rest of us in line and somehow still manages to be kind, funny and wildly smart while doing it.

We genuinely could not do what we do without you, Jessica. You are an enormous part of this weird, wonderful circus and we are so damn lucky to have you in it.

Here’s to another year of spreadsheets, shenanigans, good laughs and hopefully at least a little less chaos. 🥂🎂

HIP HIP HOORAY!
HIP HIP HOORAY!
HIP HIP HOORAY! ❤️

09/24/2026

Some of the proceeds from Dolly Disco in downtown Roanoke will support the Imagination Library.

09/19/2026

⏰ After a long week of workin’ 9 to 5, get Dolly-ed up THIS Friday, 9-25, and join us for DOLLY DISCO 2026 🪩 Big Hair ⭐️ Big Hearts 🪩 @ The Exchange Music Hall, from 7p-12a!

🍾🍻🥂 Pour yourself a cup of ambition, and secure your tickets for a night of dancin’ and donatin’ NOW 🎟️📲▶️ https://aftontickets.com/theexchange-dollydisco2026

With a portion of proceeds benefiting Dolly Parton's Imagination Library programs serving children in the Roanoke Valley, DOLLY DISCO 2026 celebrates beloved icon Dolly Parton with a party with a purpose, featuring DJs Tomas C of Magic City Discos + Femme Fatales Vinyl Club, as well as Dolly swag sales by Woodshed: Appalachian Crafts and Coffee Cafe, plus speakers, information & a donation station organized by Junior League of Roanoke Valley, the local arm of Dolly Parton's Imagination Library.

🩷 Dolly deserves to be celebrated. 🫵 YOU deserve to properly celebrate Dolly. 💃🕺 See you on the dance floor, !

09/16/2026

📣 JUST ANNOUNCED! 📣

The Exchange Music Hall presents Fortunate Youth with Kash'd Out & Jarv on November 7, 2026

From backyard BBQs in Southern California beach towns to becoming one of the country’s most popular reggae rock bands, Fortunate Youth remains devoted to a simple mission: spread peace, love, and unity with music. 🌞✌️🎶

Blending reggae, blues, ska, rock, world, soul and punk, the Hermosa Beach sextet has shared stages with Slightly Stoopid, Stick Figure and SOJA while headlining more than 27 tours of their own. 🌊🎸

🎟️ Tickets on sale Friday, 9/18 at 10 AM ET
📍 The Exchange Music Hall
🗓 November 7, 2026

09/14/2026

🦋 TICKETS NOW ON SALE for DOLLY DISCO 2026 🦋

With with a portion of proceeds benefiting Dolly Parton's Imagination Library programs serving children in the Roanoke Valley, The Exchange Music Hall Presents: DOLLY DISCO 2026 🪩 Big Hair ⭐️ Big Hearts 🪩 (9-25) SEPTEMBER 25, 2026 (7p-12a) 📀 Feat. Tomas C of Magic City Discos, w/ Femme Fatales Vinyl Club 📀

🎟️🪩 TICKET LINK IN COMMENTS 🪩🎟️

➕ The local arm of Dolly Parton's Imagination Library, Junior League of Roanoke Valley, will be in attendance, providing speakers and information about the Library, including Dolly’s founding vision, how eligible families can enroll, how attendees can support financially, as well as the Library’s impact in the Roanoke Valley. *There might even be a donation station (accepting financial support, not actual book donations) featuring a life-size cut-out of Dolly Parton …

➕ Not to miss out on the fun, Woodshed: Appalachian Crafts and Coffee Cafe (The Exchange’s downtown neighbors) will also be in attendance selling Dolly swag!

🫵💄💅🪮🪩 So, plan to get Dolly-ed up, bring out that Big Hair & those Big Hearts, think about donating (financially, not physically) to the Imagination Library, and join us as we celebrate one of the very best to ever walk among us. We love you, Dolly!

09/10/2026

We’re so very grateful for the support and enthusiasm you’ve shown The Exchange as we continue to build this new home for live music in Roanoke. We’re excited to celebrate this next chapter with an upcoming ribbon cutting alongside our partners at The Promissory Hotel and Suerte, and even more...

09/08/2026

🎹🔥 JUST ADDED! 🔥🎹

We’re thrilled to welcome FloydFest-favorite Organ Fairchild to The Exchange supporting Maggie Rose on Thursday, October 8!

This fast-rising NY trio brings an adventurous blend of funk, rock and jam-band grooves with organ, guitar and drums. 🎹🎸🥁

Hammond-fueled sounds meet influences from The Grateful Dead, Allman Brothers, Steely Dan, Soulive and Medeski Martin & Wood.

Come early and get your groove on! Organ Fairchild hits the stage first! 🎶

🎟️ Tickets: https://aftontickets.com/theexchange-maggierose
📅 Thursday, October 8, 2026
📍 The Exchange Music Hall | Roanoke, VA

Address

Floyd, VA

Opening Hours

Monday	10am - 5pm
Tuesday	10am - 5pm
Wednesday	10am - 5pm
Thursday	10am - 5pm
Friday	10am - 5pm

Telephone

+18888233787

Website

http://www.atwproductions.com/

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