01/25/2024
STOP BEING NICE!
Yup.
I said it.
Being a coach entrepreneur doesn't mean you have to cuddle everyone and be their friend!
In fact, I prefer my clients not see me as their friend, but only as their coach so they can really get what they need from me: results!
Listen, I love making my clients happy and believe in excellent client and customer service,
I love making them laugh when I can,
I also do think of them as friends and hope we can have a life-long relationship,
But I'm willing to call them out, have them feel uncomfortable and triggered, IF I know that is what is required for them to grow and get to the next level,
Because THAT is unconditional love right there, wanting the best for my clients!
Not just telling them what they want to hear!
I see this a lot in marketing and sales too!
You need to stop being so nice to everyone!
Yes, people appreciate the niceness and having people skills has taken me far in the coaching industry,
But that's who I have chosen to be, BUT another BUT is,
That I'm willing to be ME in all the other ways which is to tell someone off if they're being rude - yup, I've done that in messenger conversations if a lead or prospect was being rude for no reason, it rarely ever happened, but if it did, it sets them straight!
Being the super nice coach all the time does not equal sales!
The other day a random hater with a fake profile (because they were too scared to show their real face and name of course) who wasn't a lead or a potential client had been watching my Stories religiously and started messaging and criticizing me about various things and when I told him to f*** off he threatened to take a screenshot and share it and tell everyone who "Dr. Wasi really is"... I told him I'd post the screenshots for him and save him time! Never heard from him again! LOL 😉
Don't be scared and don't be afraid to be yourself!
The clients who want to work with you will like your authenticity!
I'm not saying to be an a**hole to anyone, that's not who I am, but I'm saying to be real, and honest, and say what you want, and what you mean,
You'll earn your own respect and it'll keep you going as a coach entrepreneur by you being a product of your own product!
You don't want to be the Nice Guy or Nice Girl just so that your leads and potential clients like you!
You want them to respect you, trust you and want to work with you!
You want them to be inspired by you, moved by you or get something positive from you!
Not just to like you and think you're "nice"!
When your potential clients RESPECT you as an authority, they won't care how "nice" you are!
Because being nice does not equal making money as a coach or getting your clients results!
You know how you can prove this true right now in this moment?
If you've just been focusing on being super nice to everyone so that they "like" you and yet, you're still broke as a coach - BINGO!
Niceness does not equal making money as a coach!
People might like you, they might even engage or leave comments on your content, but they won't pay you a dime!
There is a big difference in being liked as a coach versus making money as a coach!
You can have both, but not by being fake nice all the time!
You need to learn to be yourself, and to speak up, and to be happy when you want, and to be all the other things when you want!
Be a human who can represent what it means to be a real human!
That's it.
Be you!
Stop being so "nice" just for your leads to like you!
You'll end up hating yourself and maybe even broke!
Lose, lose situation.
Enough said.
I got my point across!
Now go be YOU and if that means being nice, be it, but don't be fake nice to impress leads or get sales!
It rarely works and will never be sustainable! ;)
LOVE YOU to the moon and back!!!!