12/11/2025
Most people never look at their outbound domain health… and they only realize it once deliverability tanks and reply rates drop to zero.
Here’s the simple system I recommend:
✅ Instantly for domain health + deliverability tests
✅ A deliverability consultant if you're running heavy outbound
✅ Keep it simple—monitor everything before you scale volume
You don’t need a tech stack full of tools.
You just need to know when your emails are hitting the inbox—and when they’re not.
🎙️ Clip from my conversation on Matthew Baltzell’s podcast