06/12/2026
Can someone trust your business in 30 seconds?
A lot of contractors think they're losing work because they're too expensive. Sometimes that's true. But a lot of times, people never even make it to the point of asking for a price. They look you up online, spend a few seconds checking things out, and move on.
No website. Old photos. Bare Google profile. No recent activity. No clear information about what you actually do.
You might be great at what you do, but someone who has never heard of you before only has a few seconds to form an opinion. The truth is, most customers are doing a little research before they ever pick up the phone.
Take a few minutes and look up your own business like you're a potential customer. What would your first impression be? Would you call?