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Monday 9:30am - 5:30pm Tuesday 9:30am - 5:30pm Wednesday 9:30am - 5:30pm Thursday 9:30am - 5:30pm Friday 9:30am - 5:30pm

Lex Creative Collective

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United States
Jersey City, NJ
Lex Creative Collective

For founders who've been winging their socials. You know you should be posting more and showing up better. So don't. That part's mine.

You just don't have time to map out strategy, shoot content, and make it all cohesive while running your business.

09/10/2026

It’s my Virgo season and today is my birthday! ♍️🥳

So I figured it was time to come clean. Most of what I obsess over is stuff you’ll never notice when it’s done right, and that’s exactly the point. I’ll happily lose sleep over the details so you never have to think about them.

Social Media Manager | Virgo Season | Content Creation | Brand Storytelling | Jersey City Social Media Manager | Small Business Marketing

09/08/2026

It’s really strange to think about now, because when I started this business it was a refuge from corporate and in-office days. I wanted to keep my people time to a minimum and focus on the part I am best at, which is the work itself. So my first clients sent me their content, I edited and curated it, and it worked, but it also kept me at arm’s length from everyone I was building for.

About a year ago I realized that never going to the client was holding the whole business back (and leaving an entire revenue stream sitting there untouched). So I started offering in-person content days. I have been a content creator for years, but bringing someone else’s vision to life sparked a kind of creativity and purpose I did not know was available to me.

And that working from home 24/7 I wanted so badly? About six months in it went stale. There is only so long you can sit in an apartment talking to people through a screen before you get a bit stir crazy. Having a reason to get dressed, put on a little makeup, and be creative in person has meant more to me than I expected, mostly because of the people I have gotten to meet along the way.

Everything has led to The Content Lab, my first in-studio content day, co-hosted with Nev Photography | NJ Brand Photographer on October 4th. Hour long sessions for business owners in need of ready-to-post brand photos and social content. If you’ve been thinking about booking a content day, this is the place to start. DM me or click the link in bio for details! 🫶🏾

Content Day | In Studio Content Day | The Content Lab | Jersey City Content Creator | Social Media Manager | Brand Content Shoot

09/03/2026

and .jpg are hosting a studio content day on October 4 at The Creators Loft!

Fall is when you recommit to showing up, right around the time your content plan goes to the bottom of the list. This is the day you get ahead of it.

Content and photos in one place, on one day, with one booking. Your 60 minutes are split between us: 45 shooting content with Alexa, 15 on brand photos with Nev.

You get 2 edited reels, 12 ready-to-use b-roll clips, and 5 edited brand photos, all delivered within 5 business days. Built for founders and business owners who need to be in front of the camera and never have the time to make it happen.

6 sessions are available for the day. Comment CONTENT to book your session or click the link in our bios!

Content Day | Brand Photography | Jersey City Studio | Content Creation | Brand Photos | Small Business Marketing | Social Media Content

08/25/2026

If you feel like you’re late to the party when it comes to trends, there’s a good chance you’re missing the signs.

Not because you’re not online enough. Seeing something and registering it are two different things. You scroll past the same audio four times, it never clicks, and then suddenly it’s everywhere and it feels like it came out of nowhere.

My rule is three. If I see the same thing in three different places, it’s not a coincidence.

Catching it early is only half of it though. Not every trend is for you, and most of them shouldn’t make it to your page at all.

So where do you land? Jump on everything, sit most of them out, or somewhere in the middle?

Trend Spotting | Social Media Strategy | Content Strategy | Brand Storytelling | Social Media Manager

08/20/2026

There are a lot of people shouting not to use AI flyers, and not a lot of people offering an alternative. We’re judging, but we’re not helping.

I’ll start with this: I’m not a fan of AI social content. It’s generic, and depending on what you’re selling, it can cross into misleading. But telling you to use Canva instead isn’t a solution. Giving you branded content that doesn’t look like everyone else’s flyer is.

I’m Alexa Alfonso, founder of Lex Creative Collective. I specialize in content strategy and creation, I love brand storytelling, and I love making a page look like it could only belong to one business. As much as talking head content is moving the needle right now, carousels are having a moment, especially the ones that feel specific to a brand.

I create custom content bundles that are yours to use however you like. As an add-on, you can buy the template I build and reuse it as many times as you want. Turnkey carousels in Canva that look nothing like what everyone is griping about.

Comment BUILD to request.

Content Strategy | Brand Storytelling | Canva Templates | Carousel Design | Social Media Manager | Jersey City Social Media Manager | Content Creation For Founders

08/14/2026

Lex Virtual Collective is now Lex Creative Collective. A name and a rebrand that more closely reflect what I offer now and where I’m headed. More to come.

For a limited time, my Express Strategy Session is $150 (regularly $300). Comment RELAUNCH and I’ll send the booking link straight to your DMs.

Rebrand | Social Media Strategy | Content Creation | Digital Branding | Creative Studio

07/14/2026

Over a year ago I made a call that made a few of my clients nervous. Some of them pushed back. A couple kept doing the old thing when they posted on their own. I let them because while it didn’t help it didn’t hurt.

So what have I eliminated from my social strategy? Hashtags.

I stopped using them entirely. Every client account and my own, gone. They just don’t carry the reach they used to, and Instagram’s search function is being used more than ever, which changes how people actually find you now. So I optimize every caption to be search friendly and add a keyword block underneath to cover all my bases.

The most exciting part is searching a keyword and seeing a client’s post pop up in the first few scrolls. Because that’s the whole goal, being findable on purpose instead of hoping the right people stumble in.

Staying on top of what actually works is a lot when it isn’t your full time job. My Express (45 minute) and Deep Dive (2 hour) strategy sessions give you the game plan to do it yourself. Comment STRATEGY and I’ll send the details.

Instagram Algorithm | Social Media Tips | Content Strategy | Keyword Optimization | Social Media Manager | Social Media Management | Content Strategist | Instagram Marketing | Small Business Marketing | Founder Marketing

07/09/2026

Maybe you’ve got your content completely handled. And if you do, continue as you are, you’re doing amazing sweetie!

But maybe you don’t. And that’s okay too. You built your business doing exactly what you’re great at, and now you’re expected to be some sort of content creator or influencer to drive business on top of it. Genuinely, who has the time?

Social media should be a priority for any founder or small business owner, but it’s the first thing to get pushed to the backburner when people are stressed. I know this firsthand, because it happens to me too as a social media manager.

It doesn’t have to be that way though. There’s a world where someone takes that off your plate so you can stay focused on the work only you can do. I can help with that.

Comment MAYBE to get started.

Social Media Manager | Done For You Content | Content Strategy | Small Business Support | Founder Life | Digital Branding | Jersey City Social Media Manager | NYC Social Media Manager

07/08/2026

Introducing a new series, “Why Do You Need Social Media?” A space dedicated to sharing the reasons it’s a great business tool. Today’s episode is all about access to customers, and how something as simple as posting your holiday hours keeps people in the loop.

Shoutout to incontro ☕ and Jersey Pizza Shop 🍕 for being great examples of connecting with customers.

Follow along for more reasons why social media is worth your time.

Social Media Series | Why Social Media Matters | Access To Customers | Holiday Hours | Social Media Management | Small Business Marketing | Content Strategy | Social Media Tips

06/09/2026

This was hilariously creepy to come up with 🙃

But really, that’s what I do. I take social media off your plate without disturbing the community you’ve built on your page. I keep you consistent and help build your business’ presence while you handle all the other moving parts.

Comment CREEP if you’re ready to up your online presence without having to constantly be online.

Social Media Manager | Content Creator | Brand Voice | Founder Marketing | Small Business Marketing | Done For You Content | Stay Consistent | Social Media Strategist

Address

Jersey City, NJ

Opening Hours

Monday	9:30am - 5:30pm
Tuesday	9:30am - 5:30pm
Wednesday	9:30am - 5:30pm
Thursday	9:30am - 5:30pm
Friday	9:30am - 5:30pm

Website

http://www.lexcreativecollective.com/

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