Just A Small Town Girl

03/03/2023

At Tourism Currents we love to share when we see great work being done. If you want to truly "rock" your digital marketing, you'll get some super ideas from Glacier Symphony right here:

Glacier Symphony rocks digital marketing via their social media posts and email marketing. See exactly how they do it.

02/14/2022

How about a TON of content ideas for your destination? We provide them to you right here!

Even the smallest town has heritage and cultural tourism assets. Here are lots of content ideas, inspired by the Kansas Sampler Foundation.

01/06/2022

It's time to focus on what YOU own!

The big trend for 2022 in digital tourism marketing is controlling what YOU can control; that means focusing first on your own digital assets.

12/13/2021

You'll find ideas from us (Tourism Currents) here to make the most of your time AND your creativity! Why go to the effort of creating content that hangs around for only a few hours???

Use YouTube Shorts, Pinterest Idea Pins, and regular Pins to get more content in less time from your photos and videos.

11/15/2021

We had more info to share regarding overtourism, so here is part 2. Hope it provides additional info/ideas if you are dealing with this problem at your destination!

More ideas for how to use digital marketing to help manage overtourism, control overcrowded destinations, and educate visitors.

09/10/2021

Where did this past year go? Nearly a year ago my husband and I packed up and left California for Whitefish, MT. This page took a back seat, but Tourism Currents continued on (thank you Sheila Scarborough for everything) and even thru the pandemic, we never stopped. Time flies when you're having fun for sure! We love what we do and thank you all for your support over these past 12 years!

We are STILL learning every day, even with over a decade of experience teaching digital destination marketing and working with tourism organizations.

06/18/2020

Want to know my "secret" for engaging with partners and clients? It's super simple and you'll find out here during this "short and sweet" podcast with OnFire Ignites B2B Podcast.

#332 Leslie McLellan a Partner at Tourism Currents® tells you how to engage with your partners and clients. You can check her out at https://lnkd.in/...

04/25/2020

It's good to diversify if you can, so in addition to your storefront have you thought about an online store? We offer some easy solutions and ideas here.

Tourism partners (and a lot of DMOs) need income NOW. Is an online store the answer? Here is our response - maybe. Let's talk about how to approach this issue as destinations try to survive the coronavirus - go here to read our advice about things to do right now to come out of this pandemic in bett...

04/02/2020

The decisions you make now will determine how you come out of this when businesses and tourism open back up. Here is the best advice that we can offer from Tourism Currents:

Work and planning now will determine your success when travel re-opens. The world is in the throes of a horrendous pandemic. National economies are 'on ice' as spending grinds to a halt. Millions of people are trying to sort out working remotely, IF they can keep their jobs. Travel and tourism activ...

03/26/2020

Have you ever taken stock of the signage around your area? Is it truly helpful? Here's what Tourism Currents found just 3 weeks ago in Mississippi:

03/12/2020

TODAY, THURSDAY, MARCH 12 is the day to talk all things VIDEO at 2pm ET on Twitter. Look forward to you joining in a few hours!

TOMORROW IS THE DAY! We'll be talking about VIDEO with Emily Schneider from Visit Noble County. Join us for a discussion about content, strategy, tools, budgeting, and more.

02/13/2020

Small, independent hotels have marketing advantages, including engagement opportunities on Facebook & with email. Learn more in Part 2 of our Tourism Currents hotel marketing series, in our latest blog post -

What would you say if we told you that independent hotels can win big by doing ONE thing well, and doing it a couple of different ways? In this second installment of our special small hotel marketing series (here is Part One, on branding small, independent hotels) we're going to share with you how e...