08/14/2013
"According to a recent survey conducted by Target Marketing magazine, the channel that delivered the strongest ROI for customer acquisition for B2C marketers was direct mail. Direct mail also scored the highest among B2C marketers for customer contact and retention." Read this article below and contact Nexus Response for a free quote to create and execute an effective direct mail campaign for your company up to 40% less expensive [email protected]
Why do I get the feeling that many marketers today look at direct mail the way people look at the Jurassic Period? Sure it's nice to imagine what life was like all those millions of years ago, and hey, maybe a movie about it would be nice, too, they would say. But [...]