SarPe Marketing

SarPe Marketing We are Business Marketing Consultants and we are here to help small and local businesses such as per

📍 Competitor Analysis⁣⁣👀 Digital Marketing will always be changing time to time. If you want to survive in this field, y...
08/31/2020

📍 Competitor Analysis⁣

👀 Digital Marketing will always be changing time to time. If you want to survive in this field, you must keep an eye on your competitors.⁣

👍🏼 Why you should do it:⁣
-To Review your benchmark.⁣
-To catch up with industry and market trends.⁣
-To learn best new practices and mistakes to avoid.⁣
-To update your marketing mix.⁣
-To refine your goals.⁣

🤔 And how you do competitor analysis?⁣

📌 Analyze competitor’s SEO tactics:⁣
The analysis can help you explore your competitors best keywords, their average monthly search traffic and also their most successful pages.⁣

📌 Analyze social media presence:⁣
Your competitors analysis can include a closer look at your competitors social channels, their frequency of posting, their engagement rate and their most popular channels. It can help discover opportunities of standing out by learning’s from your competitors mistakes.⁣

📌 Analyze competitor’s site traffic:⁣
A website traffic analysis can help you discover more details about your competitor’s digital marketing strategy, their performance over past months and whether there had been any changes to their results.⁣

📌 Implement learnings into action:⁣
The best way to use competitor analysis is to incorporate the findings to your digital marketing strategy and your upcoming campaigns.⁣

📌 Analyze content marketing and PR:⁣
Analysis of their content marketing and PR efforts can help you understand your target audience and also opportunities that you can explore. You can also get inspired by their content marketing tactics and adjust them to fit your objectives.⁣

@ Long Beach, California

Enjoy the last weekend of August! If you need help to grow your company with digital ads, contact us and we can make it ...
08/29/2020

Enjoy the last weekend of August! If you need help to grow your company with digital ads, contact us and we can make it work for you! 🙌🏼 @ Long Beach, California

All of the inventions were made by people who had different ideas and most of the products and services we see being a s...
08/28/2020

All of the inventions were made by people who had different ideas and most of the products and services we see being a success nowadays, if not invented, they were improved by people who thought outside of the box. So if you keep just perusing things that are already there, the chances of success are smaller than if you think differently of what people already know.

@ Long Beach, California

 ⁣weeklyrecap ⁣⁣⁣This week we talked about How to Boost Your Engagement and Top of Awareness. For more detailed informat...
08/27/2020

⁣weeklyrecap ⁣⁣⁣
This week we talked about How to Boost Your Engagement and Top of Awareness. For more detailed informations check our lasts posts and don’t miss anything! Those are very important steps if you want your business to succeed!⁣⁣⁣⁣
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@ Long Beach, California

📍 Top of mind awareness⁣⁣🤔 Have you ever heard about this term?⁣⁣💭 When I say “Social Media”, what comes to your mind? I...
08/26/2020

📍 Top of mind awareness⁣

🤔 Have you ever heard about this term?⁣

💭 When I say “Social Media”, what comes to your mind? I always think about Instagram.⁣

❗️ Top of awareness is the first and foremost brand that comes to costumers mind when prompted about certain category of products or services.⁣

📝 How to attain top of mind awareness?⁣

📌 Giveaways:⁣
Most of the brands on Instagram are connected strongly with costumers through giveaways. This is the most important and affective strategies used by the most of the brands because they are converting a cold audience into warm audience which are loyal costumers, hence they gain a best place in costumers mind.⁣

📌 Target smilers groups:⁣
On Instagram there are lots of personal and companies brands. If you need to compete with them, then you need to target specific and smaller number of audience. Build a strong connection with them so they become loyal to your brand, then you don’t have to worry because they’re going to spread your brand’s awareness.⁣

📌 Excellent experience:⁣
When someone goes to your page through profile visits, explore, suggestions or hashtags, they should get a finest level experience from your profile picture, bio and feed. Once they are impressed by your profile, the next thing that should get their attention is your content, that’s the key to attract more audience. ⁣

@ Long Beach, California

📍 How to boost your engagement⁣⁣❗️ Creating social media posts that resonate with your audience, takes a deep understand...
08/24/2020

📍 How to boost your engagement⁣

❗️ Creating social media posts that resonate with your audience, takes a deep understanding of how your followers actually think and make decisions.⁣

📝 Today I am going to show you how to use psychology to your advantage.⁣

📌 Use reciprocity:⁣
To practice the art of reciprocity, consider giving away one to one coaching sessions access to a small group or your latest digital product. These small action of appreciation will go a long way with your audience.⁣

📌 Use images of people:⁣
Social media posts that include an image perform better and see more than 2 times more engagement. When we look at attractive faces, the reward system in our brain lights up like fireworks on the 4th.⁣

📌 Create urgency:⁣
Urgency also creates a sense of loss for people. If they don’t act soon enough, they’ll miss out on a worthwhile offer or event. ⁣

📌 Build curiosity:⁣
As you’re busy working on your latest and greatest project, snap a shot while you still have a work in progress to see the response you get. You’ll either see a boost of excitement from your followers or you may stop what you’re doing and change directions if they don’t seem to respond well about it.⁣

📌 Focus on inclusivity:⁣
If we don’t feel included or interact and engage with others on a frequent basis, we’re likely to feel isolated and depressed. The best way to feel included is to find others who share the same values and welcome you with virtual bear hugs.⁣

📌 Use fear or FOMO (Fear of missing out):⁣
We naturally experience a feeling of regret or anxiety when we see other people having more fun or trying new things without us. We end up thinking that if we don’t constantly check in, we’re bound to miss something funny or important.⁣

@ Long Beach, California

You can ask every successful person if they had an easy way to get there. I can assure you that all of them will tell yo...
08/21/2020

You can ask every successful person if they had an easy way to get there. I can assure you that all of them will tell you how they failed before achieving success! So don’t give up if your first try don’t work out, keep trying until you get what you want!!

@ Long Beach, California

 ⁣weeklyrecap ⁣⁣⁣⁣This week we talked about some Advertising strategies. We showed you how to do Marketing Without a Bud...
08/20/2020

⁣weeklyrecap ⁣⁣⁣⁣
This week we talked about some Advertising strategies. We showed you how to do Marketing Without a Budget, If you Should Spend Money on Advertisements, Instagram ads not Giving Resultas and How Beginners Lose Money on Instagram. For more detailed informations check our lasts posts and don’t miss anything! Those are very important steps if you want your business to succeed!⁣⁣⁣⁣⁣
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@ Long Beach, California

📍 How beginners lose money on Instagram⁣⁣❗️ Everyone wants to earn money on Instagram but, as a beginner, you should be ...
08/19/2020

📍 How beginners lose money on Instagram⁣

❗️ Everyone wants to earn money on Instagram but, as a beginner, you should be careful of what to spend on.⁣

📝 Here is a list of 5 ways you can waste your money, even if you didn’t earn it yet.⁣

📌 Buying courses from unverified sources:⁣
Make sure you spend enough time interacting and validating people you want to buy from.⁣

📌 Paying for Shoutouts:⁣
I don’t know what audience you will get by them, but paying for shoutouts it’s not a good idea.⁣

📌 Buying followers and engagement:⁣
Never helpful in the long term growth. But if you want to buy them to start getting audience, look for a good source.⁣

📌 Running Ads:⁣
You shouldn’t run ads if you can’t earn from it. Make sure that ads will help you make money.⁣

📌 Buying software for editing and creation.⁣
Unless you have experience with those softwares, you’re going to waste your money by buying them, because you’re not gonna use it. Also, there are good free softwares you can use to create contents.⁣

@ Long Beach, California

📍 Instagram ads not giving results?⁣⁣❓Are you trying to get more followers or make a sale using ads, but no results? ⁣⁣❗...
08/18/2020

📍 Instagram ads not giving results?⁣

❓Are you trying to get more followers or make a sale using ads, but no results? ⁣

❗️ Here is what’s possibly going wrong.⁣

📌 Focusing on sales when you need awareness:⁣
Don’t make the sale offer before people know you. Run awareness campaigns first.⁣

📌 You’re not letting the ad optimize:⁣
Don’t run the ad one day and then after a week. Let it work for days in a row before you conclude the results.⁣

📌 Annoying people with your ads:⁣
People don’t like seeing unwanted content. Keep the frequency of your ads not so high that people know you as an intruder.⁣

📌 Your offer isn’t exciting:⁣
Are you selling on the same price as your competitors? Did you offer a bonus on top of your basic product? Think about things like that.⁣

📌 Writing essays:⁣
People don’t want to read, they like visuals. Moreover, your ads’ reach will decrease if images have more text.⁣

@ Long Beach, California

📍 Should you spend money on advertisements?⁣⁣🤔 Are you not sure on whether it is a right decision to run ads at your cur...
08/17/2020

📍 Should you spend money on advertisements?⁣

🤔 Are you not sure on whether it is a right decision to run ads at your current stage?⁣

📝 I will give you some tips so you can decide it.⁣

📌 You are tired of generic traffic:⁣
If you have a new launch and you need to target it very specifically to some audience, ads are the way out.⁣

📌 You want control over the traffic:⁣
You can’t trust organic traffic if you need visitors to visit your page in a large amount for a specific period.⁣

📌 You work in a high competition market:⁣
If you don’t advertise and tell people about the edge they can get with your products or services, soon your competition will overrun your existence if they advertise more.⁣

📌 You are new to the market:⁣
Brand awareness is a big reason you should take advertisement more seriously.⁣

@ Long Beach, California

📍 Marketing without a budget⁣⁣💸 Do you have a product or service but not enough budget to market it?⁣Then no need to wor...
08/16/2020

📍 Marketing without a budget⁣

💸 Do you have a product or service but not enough budget to market it?⁣
Then no need to worry!⁣

📝 I will show you some tactics to market your product or service without budget.⁣

📌 Content Marketing:⁣
Content marketing is one of the top ways to market your brand. For example, Hubspot is using blogs to attract organic traffic and marketing their products in their article.⁣

📌 Social Media presence:⁣
Social media has continued to be a prevalent marketing tactic. To dominate social media use posts, stories, videos, co create, interact with your audience.⁣

📌 Collaboration:⁣
Running a collaborative giveaway is a win-win situation, these giveaways should be helpful and enticing to potential costumers. Encouraging users to submit their ideas, content they can republish.⁣

📌 Start podcast:⁣
Another effective way to reach your audience is through podcasting.⁣

📌 Free trial & Webinar:⁣
Offering a free trial and planning a webinar builds trust with costumers and improves brand reputation.⁣

📌 Enhance your SEO:⁣
It is one of the most cost-effective ways to increase traffic and improve your organic reach.⁣


@ Long Beach, California

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Long Beach, CA
90801–90810, 90813–90815, 90822, 90831–90835, 90840, 90842, 90844, 90846

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