Abstract Edge

08/29/2022

Here's how to add evergreen marketing to your membership site the right way.

Looking to learn how to add tons of new members while you launch less often?

The 1-Hour Evergreen Roadmap workshop registration closes in TWO days!

You’ll learn:

⭐️The exact system we’ve used to double – even triple – memberships in a matter of months
⭐️Why so many memberships get stuck in the dreaded “Launch Plateau” and can no longer grow
⭐️Where to set your ad budget at any given time (there’s a science behind it)
⭐️How to know when you’re ready to scale (scaling too early can cause BIG headaches)
⭐️The 4 key metrics you MUST track to keep your costs down
🤩BONUS: A step-by-step checklist of all of the assets you’ll need to create for evergreen

For just $74! Register now at https://evergreenedge.com/roadmap/

03/30/2022

Facebook loves engagement. We all know that. But is FB not taking the context of that engagement into account when creating interest targets? A study dives in.

The study finds Facebook's algorithm doesn’t seem to account for the context of user activities.

03/23/2021

This was long considered gospel. Then came digital advertising and now we can have both at the same time. What a time to be alive!

08/22/2020

Really cool doodle capture of a recent talk I gave to ‘s IMPACT mastermind group on exactly how an evergreen webinar funnel works to bring massive growth to membership sites. Nice job !

09/04/2019

This is going to make it much more difficult to track email open rates for email marketers. Focus instead on click rates.

Google today has rolled out an update to the Gmail app for iOS that gives users the ability to further curtail email tracking. The latest update adds a new setting that allows users to block external images in emails from being displayed automatically.With today’s update, users can choose to be as...

01/25/2019

What does "the great convergence" mean for you?

Facebook’s chief executive has asserted control over its sprawling divisions and mandated the social network’s messaging services be knitted together.

11/06/2018

What are you spending on your digital marketing?

The most effective approach is consistent and holistic. Here is an outline of an integrated digital marketing plan designed to consistently increase awareness, build a following, generate leads, and help salespeople meet their 2019 goals, followed by an example of how much it could cost.

10/22/2018

Episode 018 is LIVE! 🎉

Scott Paley has dedicated his career to helping "do-gooders" thrive...

In our interview Scott shared how he created one of the first 500 websites in existence (!!), what it was like diving headfirst into entrepreneurship by co-founding Abstract Edge, and how building an online presence for the Million Mom March kick started a passion for helping non-profits achieve their missions.

And if YOU work in the non-profit sector or know someone who does, Scott also shares how you can get the support you need through the Nonprofit Leadership Lab, which is open for enrollment NOW through Thursday!

Tune in here: http://dowellanddogood.co/links

07/08/2018

Some bloggers make 7-figures per year in income. It’s not through ads. Here’s how they do it.

This report is the most extensive research study into blogging income that has ever been completed. My research focused entirely on bloggers and their income, and it looked at what was happening in each income bracket and niche. That’s where the magic happened. This is what turned a bunch of numbe...

07/08/2018

If you have an online course designed for lead generation, here are some tips to improve your results.

Whether you're interested in creating a course or already have a course, here are 11 ways you can generate leads by marketing your course to the public.

07/07/2018

Bookmark this one for the next time you’re not sure what to write or talk about.

Most of the time we must find content ideas. These five sources can inspire ideas during any given year – Content Marketing Institute

07/07/2018

How often should you email your list?

So you've been convinced your blog needs a newsletter. And you now know what you're going to put in it. But how often should you send out your newsletter? Here's everything you need to know to work out the newsletter frequency that's best for you and your readers.