The Newman Group

The Newman Group Over the last 30 years, C-level executives, officials in public office, best-selling authors,

The Newman Group is the premier provider of business presentation training, executive media coaching and crisis communication facilitation in the United States.

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10/22/2025

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You don't want to miss this AGAIN Greetings! Here is a sample of what you have missed in the past few weeks by not subscribing to The Newman Group's complimentary Presenting Yourself and More . . . b

“Now, without further ado...” Does that trite introduction make your eyes glaze over if you aren’t already half asleep f...
10/21/2025

“Now, without further ado...” Does that trite introduction make your eyes glaze over if you aren’t already half asleep from listening to a preview of the speaker’s obituary?

On and on and on. The host endlessly reads every word of a biography submitted by the speaker or his PR Department.

Or, the introducer has done her due diligence, researching articles and books the speaker has written, his degrees, and every job he’s every held. Then she rolls them all up into an endless introduction that could easily double as the speaker’s obituary.

If you’re the speaker, or asked to introduce a speaker, don’t let that ever happen to you.
Prepare Your Own Introduction
The introduction sets the stage for your presentation. A lengthy, overly complimentary introduction will irritate the audience. It’s not a good idea to start out on a negative note. You want to get the audience involved with the very first word.

“Now, without further ado…” Does that trite introduction make your eyes glaze over if you aren’t already half asleep from listening to a preview of the speaker’s obituary? On and on and on. T…

Every industry has its own jargon and acronyms. Jargon is a form of slang, or shorthand, that conveys a specific meaning...
10/21/2025

Every industry has its own jargon and acronyms. Jargon is a form of slang, or shorthand, that conveys a specific meaning to the insiders who use it.

Jargon common to all industries such as “think outside the box” or a “win-win situation” are well known, although they don’t show much originality when used by someone making a presentation.

But if a speaker used “kill chain” in his talk would you know that it’s a military term describing the process of identifying and destroying a target? The speaker might be discussing how to overcome the competition and kill chain certainly has a nice ring to it, even if his audience doesn’t know what it means.

The use of jargon can leave people in the dark when they don’t know what’s going on. It’s best to minimize the jargon in your talks, because it breaks the flow. Use jargon too often and your audience will tune out.
Avoid These Terms
Jargon should be used sparingly, if at all.

Every industry has its own jargon and acronyms. Jargon is a form of slang, or shorthand, that conveys a specific meaning to the insiders who use it. Jargon common to all industries such as “think o…

All moderators should repeat this: “This is not about me. I am not the star.”If you’re a moderator, you need to take all...
10/21/2025

All moderators should repeat this: “This is not about me. I am not the star.”

If you’re a moderator, you need to take all thoughts about “you,” dump them in an imaginary box and toss the box. If you want to be the star, switch seats and be a panelist.

You were asked to be the moderator because you are an expert, so be an expert moderator by shining the spotlight where it belongs – on the panelists. Make them look smart and you’ll look smart. A great moderator should speak 10 percent of the time -- the rest of the time is for the panelists and the audience.
Let The Audience In
Engage the audience. Make the audience want more because the conversation is lively, the content is informative, and they’re a part of the conversation.

Give approximately 25 percent of the panel’s total time to the Q&A. The audience is investing their time and often money. Give them a great ROI.

Prepare yourself and prepare the panelists, but do not over-prepare them. (See below for details).

End on time.

All moderators should repeat this: “This is not about me. I am not the star.” If you’re a moderator, you need to take all thoughts about “you,” dump them in an imaginary box and toss the box. If yo…

You've worked hard at making your presentation convincing with key messages and pictures. Let's be honest, however. Even...
10/21/2025

You've worked hard at making your presentation convincing with key messages and pictures. Let's be honest, however. Even the most interested audience will wander off mentally at least once during your presentation.

Many won't be able to fight the compulsion to take a look at their smart phones. So how should you keep your audience included and involved in the discussion?
Transition Expressions
Savvy speakers use Transition/Linking Phrases as the magic that binds their musings so they can move consistently from one point to another.

It's important to compose your presentation so everything underpins one principle thought. Create a few key headlines to support that idea and then further expound with realities, accounts, contextual investigations, visuals and other evidence.

Also including transitions to connect sentences and key messages will enable the audience to move from thought to thought. Transitions can represent the moment of truth of your presentation.

You’ve worked hard at making your presentation convincing with key messages and pictures. Let’s be honest, however. Even the most interested audience will wander off mentally at least o…

You've worked hard crafting your presentation with compelling messages and visuals, but let's be real—attention drifts, ...
10/21/2025

You've worked hard crafting your presentation with compelling messages and visuals, but let's be real—attention drifts, and smartphones can be a tough distraction to beat. How can the audience stay connected and involved? 🤔 The magic lies in smooth transitions! Using linking phrases helps flow your ideas naturally from one point to another, making it easier for the audience to follow and stay engaged. Structure your presentation around one core idea, back it with key headlines, stories, facts, and visuals, and sprinkle in transitions that tie everything together. Those transitions can be the game changer for your delivery! Ready to master this skill and captivate your listeners? 🎤✨ Check out more tips here: https://businesspresentationskills.com

You’ve worked hard at making your presentation convincing with key messages and pictures. Let’s be honest, however. Even the most interested audience will wander off mentally at least o…

When the CEO of the world's #2 bank says there is no such thing as an "off the record" comment to the media, you can ta...
08/12/2025

When the CEO of the world's #2 bank says there is no such thing as an "off the record" comment to the media, you can take it as gospel.

A while back, Jamie Dimon, chairman and CEO of JPMorganChase, addressed 200+ members and guests of the Financial Women's Association. When he was introduced, the audience was clearly told that his comments were off the record. Mr.

When the CEO of the world’s #2 bank says there is no such thing as an “off the record” comment to the media, you can take it as gospel. A while back, Jamie Dimon, chairman and CEO…

That’s an important question to ask yourself before you schedule a media interview with a reporter.You’ve no doubt notic...
10/16/2024

That’s an important question to ask yourself before you schedule a media interview with a reporter.

You’ve no doubt noticed that many politicians who appear on Sunday morning talk shows almost immediately go on the defensive. They have a point of view on the topic that is at odds with the reporter’s questions from the get-go.
On the Defensive
Too often a talk show guest will evade answering the questions and continually return to his point of view.

That’s an important question to ask yourself before you schedule a media interview with a reporter. You’ve no doubt noticed that many politicians who appear on Sunday morning talk shows almost imme…

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