The COOL Company

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The COOL Company is a leader in AI-driven advertising technology, unifying creative automation, campaign activation, and attribution intelligence into a performance-driven platform for brands, agencies, and publishers. Fueled by proprietary AI infrastructure, intelligent agents, and first-party data, The COOL Company activates billions of impressions annually, driving greater investment efficiency

, personalized creative, measurable performance outcomes, and stronger monetization. Its unified ad tech platform, COOLAI, enables customers to create, activate, and optimize omnichannel ad campaigns across CTV, digital display, search, and social channels with speed, precision, and transparency.

11/21/2024

Big news! The COOL Company has been named to the 2024 Deloitte Technology Fast 500™ for the third time! 🚀 Our relentless commitment to revolutionizing the fragmented adtech ecosystem has fueled remarkable growth and innovation.

A huge thank you to our incredible team and partners who’ve made this achievement possible. We’re just getting started on our mission to create a better experience for everyone in the advertising world.

Want to learn more about our journey and what’s next? Check it out here: cool.co

08/27/2024

This September, the Digiday Publishing Summit is landing in sunny Miami, bringing together top media executives for an in-depth exploration of the publishing industry's future. From crafting effective subscription models to leveraging AI for direct sales and optimizing inventory in a cookie-light world, this summit promises crucial insights and actionable strategies.

We’re pleased to have Zack Dugow, CEO, Joe Cohen, Director of Strategic Accounts, and Sumeet Banchariya, Publisher Sales Lead, representing our team at this prestigious event.

If you’re attending, we’d love to connect! Reach out to explore opportunities for collaboration and innovation.

Insticator is growing! Biwi Villanueva has joined us as a Content Moderator— safeguarding your communities and fending o...
08/27/2024

Insticator is growing! Biwi Villanueva has joined us as a Content Moderator— safeguarding your communities and fending off the trolls. Please join us in welcoming them to the team!

Is AI really living up to its hype? Discover the lessons from Google's recent AI Overviews blunders — and why rushing in...
08/21/2024

Is AI really living up to its hype? Discover the lessons from Google's recent AI Overviews blunders — and why rushing innovation can lead to major pitfalls.

In our latest blog, we dissect the promise and pitfalls of AI Overviews, explore what AI excels at versus where it still falls short, and chart a responsible path forward. Check it out on our blog:
https://hubs.la/Q02M29LK0

The AI industry is hitting a rough patch. In this blog, we highlight some lessons we can draw from this, and chart a path forward for AI tools.

08/13/2024
Want to keep your audience hooked? Discover how to craft engaging trivia that keeps users coming back for more. Our late...
08/08/2024

Want to keep your audience hooked? Discover how to craft engaging trivia that keeps users coming back for more. Our latest post, "Trivia Best Practices: Engagement Without Frustration," shares pro tips on creating trivia questions that entertain and inform.

Dive in for insights that’ll turn trivia into a powerful engagement strategy! Check it out on our blog:
https://hubs.la/Q02KFD-20

People love trivia, and it can boost engagement on your site. But how do you write effective trivia that draws them in and calls them back for more?

! Make your mark on a fast-growing company that’s changing the way publishers do business online.If you’ve got talent a...
08/06/2024

! Make your mark on a fast-growing company that’s changing the way publishers do business online.

If you’ve got talent and drive, Insticator wants to meet you.

Current Openings:

Data Analyst (Eastern Europe)
Link Here: https://hubs.la/Q02KcRm10

Insticator is growing! Himanshu Dahiya has joined us as a Site Reliability Engineer — he’s a guy who knows his stuff, an...
08/05/2024

Insticator is growing! Himanshu Dahiya has joined us as a Site Reliability Engineer — he’s a guy who knows his stuff, and has the years of experience to prove it. Please join us in welcoming them to the team!

Insticator is growing! Pratyush Pampattiwar has joined us as a Sales Executive — bringing valuable programmatic experien...
08/05/2024

Insticator is growing! Pratyush Pampattiwar has joined us as a Sales Executive — bringing valuable programmatic experience. Please join us in welcoming them to the team!

Insticator is growing! Zhi Minn Fong has joined us as a Junior Software Engineer — he did an internship with us a couple...
08/02/2024

Insticator is growing! Zhi Minn Fong has joined us as a Junior Software Engineer — he did an internship with us a couple years ago, and we’re thrilled to have him back. Please join us in welcoming them to the team!

Address

New York, NY
10018

Website

https://cool.co/adtech-of-westeros/

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