Prowess PR

08/24/2014

5 techniques for boosting PR creativity and get those creative juices flowing!


http://ow.ly/ACau0

It's common for PR professionals to run into writer's block ever now and again. Try these ways to lift the burden.

08/14/2014

Some good advice from the Guardian on how to write the perfect pitch to get your story noticed by the media http://ow.ly/AhNVy

Pitching is a key PR skill for small businesses. Janet Murray offers her tips on how to make your story idea stand out• More supporting business...

08/13/2014

It's important to think about metrics that the board is interested in (not social media) when discussing SM budgets. http://ow.ly/AhINv

Better metrics and attribution will sway the C-suite and ensure bigger budgets for social media marketing

08/05/2014

George Osborne backs £15bn investment in five northern cities. Do you think the Chancellor's 'northern powerhouse' plans will work?

08/04/2014

4 Ways to Get a Reporter to Pay Attention to You bit.ly/Xxw7u5

07/22/2014

3 lesson to ensure a sincere and credible apology is delivered . http://ow.ly/zr8iS

We all make mistakes, but we don't all apologize for them. If your organization, executives or employees get in hot water, an apology with these...

07/17/2014

Digital Marketing: The most talked about brands at the football tournament were those that approached the games with a simple but clever idea - http://www.theguardian.com/media-network/media-network-blog/2014/jul/16/brands-winners-world-cup-football

The most talked about brands at the football tournament were those that approached the games with a simple but clever idea

07/16/2014

Here are some of the most common and damaging things people say to a journalists. http://ow.ly/zaVPh

Don't tell a reporter you want to approve what he writes, or that you have an exclusive when you plan to give the story to other reporters. You'll...

07/16/2014

5 ways to open a speech. Grab them with a question, statistic, anecdote & more. Learn here. http://ow.ly/zaSZs

Stop boring your audience the minute you start your speech. Grab them with a question, statistic, anecdote, and more. Learn how.

07/15/2014

Do you consider retweets by journos as endorsement of the views expressed, or is it reporting? http://ow.ly/zaQNn

Jeb Lund: The real ethical question about embedded Tweets isn't related to privacy. It's about intellectual larceny

07/14/2014

Why the future of digital marketing is pure , via : buff.ly/1jZjaOn

07/12/2014

Infographic: 82 percent of social media leads come from Twitter - bit.ly/1rMDXfM