09/17/2026
A customer can be ready to hire you and still disappear before the appointment is booked.
The call went unanswered.
The form sat overnight.
The estimate received no follow-up.
The old lead was forgotten.
The past customer never heard from the business again.
These gaps are easy to overlook during a busy day. Over time, they become a significant number of missed opportunities.
I cover issues like these in The Executive Brief, my new weekly newsletter for local service business owners.
Every Friday morning, I share useful research, customer trends and practical ideas you can put to work in your business.
Itโs absolutely FREE, and the first issue will be published this Friday Sept 18!
See the comments to sign up! ๐๐๐๐๐๐๐๐๐๐