I work with artists to supply them with insight into financial fundamentals and deliver confidence to question and negotiate any contract so that they retain their authenticity. My mission is to support you in maintaining it. There’s a stereotype that artists are unable or unwilling to be business savvy. Studies from the University of British Columbia show learning music enhances your ability to l
earn STEM disciplines. Your musical ability creates a superpower to understand and take control of the business of your music career. And let’s be clear. Your music career...is a business. Before you sign your next contract: You need to understand the financial implications of the deal - what it will lock you into - so that you maintain the authenticity of your art. I’ve spent 25+ years in the music industry, at venues, promoter offices, and in financial departments. I’ve seen firsthand the areas that catch artists off guard, take cash out of your pocket, and circumvents your rights, like, third-party ticket sales, changes to artist’s payments, and the impact of corporate sponsorship. I found myself continuously frustrated by the injustice of the industry taking advantage of artist’s excitement to create and perform. When the world shut down in 2020, I saw musicians seize the opportunity to get back to their roots, embrace new technologies and create. I wanted to be there to support you, the enterprising artists, who’ve harnessed your ingenuity by generating tools, to protect your rejuvenated creativity. With that in mind, JA Creatives Consulting, LLC. My mission is to support all artists and musicians in retaining your biggest asset, your authenticity, by:
Empowering creatives, like you, with insight into the financial fundamentals that enable you to create. Providing confidence to question and negotiate any term, in any contract, before signing on that dotted line, no matter how excited you are to land your deal. Ultimately, as my client, you gain the financial skills necessary to produce your art and have the peace of mind your money is working for you.
