Sidecar

Sidecar E-commerce technology for data-driven retailers.

Get optimal results in channels like Google Shopping, Google Text Ads, Bing Shopping, Amazon Advertising, and Facebook Advertising. Sidecar is the only fully machine learning advertising technology that helps retailers get optimal results in Product Listing Ad channels like Google Shopping, Facebook Dynamic Ads, and Bing Shopping. Retailers that use Sidecar's machine learning bid management and co

ntent optimization technology outrank the competition, maximize revenue at a lower cost of sale, and increase new customer acquisition rates. Sidecar works with world-class online retailers, including Under Armour, Century 21, Boscov's, Lumens, Serena & Lily, Nuts.com, and Crate & Barrel.

We're ending 2021 by recapping the greatest lessons learned on this year.Our latest podcast episode is out now: bit.ly...
12/23/2021

We're ending 2021 by recapping the greatest lessons learned on this year.

Our latest podcast episode is out now: bit.ly/3Eee4wT

pic.twitter.com/bF0OzGQrm7

Sidecar recaps the best episodes from Retail Uncharted in 2021, and maps the retail marketing trends shaping 2022.

Our Cyber 5 Report with Digital Commerce 360 is available now: https://bit.ly/30TgV0QLearn about the changes in retail t...
12/21/2021

Our Cyber 5 Report with Digital Commerce 360 is available now: https://bit.ly/30TgV0Q

Learn about the changes in retail that impacted the biggest shopping weekend of the year.

A Content Experience For You

Happy day! We go live in one hour ▶️We’re talking all things and lessons retail marketers can use for 2022. See you ...
12/15/2021

Happy day! We go live in one hour ▶️

We’re talking all things and lessons retail marketers can use for 2022. See you there:

Sidecar experts discuss Cyber Five 2021 trends on Google and how they will impact the remainder of the 2021 holiday season.

We're so excited to join the Quartile family!
12/13/2021

We're so excited to join the Quartile family!

The combined platform will work across all major ad platforms including Google, Microsoft Bing, Facebook, Instagram, and Amazon. Terms of the acquisition were not disclosed.

We are excited to announce that Sidecar is now part of the Quartile family! Combining under the Quartile name, our compa...
12/13/2021

We are excited to announce that Sidecar is now part of the Quartile family! Combining under the Quartile name, our companies will grow the brand into the world’s largest cross-channel e-commerce advertising platform.

Read the press release: https://bit.ly/3oznDC7

Thank you to everyone who has played a part at Sidecar over the last several years. We couldn’t have reached this milestone without you. Looking forward to the next chapter! 🍾

Quartile acquires Sidecar to form the largest cross-channel e-commerce advertising platform. Acquisition brings 5,000 brands under management.

Our next Sidecar Live is happening Dec. 15! Join us as we analyze performance trends across Google Shopping and Google...
12/03/2021

Our next Sidecar Live is happening Dec. 15! Join us as we analyze performance trends across Google Shopping and Google paid search.

More details here:

Sidecar experts discuss Cyber Five 2021 trends and how they will impact the remainder of the 2021 holiday season.

Keeping Up With Google: What Are Merchant Card Ads? https://bit.ly/2YQO77YLearn what the new Google Shopping ad format m...
11/16/2021

Keeping Up With Google: What Are Merchant Card Ads? https://bit.ly/2YQO77Y

Learn what the new Google Shopping ad format means for your business.

Google rolled out a new automated ad format. Merchant Card Ads have a limited release, but they point to a big seachange in Google Ads.

How drone retailer GetFPV doubled its ROAS with the right search management strategy:
11/11/2021

How drone retailer GetFPV doubled its ROAS with the right search management strategy:

Electronics retailer GetFPV harnessed Sidecar’s natural language processing and machine learning tech to drive greater efficiency and revenue on Google Ads.

What's on the minds of the biggest thought leaders in the industry?Stream every episode of the podcast: https://bit....
11/03/2021

What's on the minds of the biggest thought leaders in the industry?

Stream every episode of the podcast: https://bit.ly/31d2iFm

Retail Uncharted maps the future of the retail industry, interviewing leading minds in retail, marketing, and technology.

Streaming now on LinkedIn - Sidecar Live: Social Advertising Secrets for Retail Marketers
10/26/2021

Streaming now on LinkedIn - Sidecar Live: Social Advertising Secrets for Retail Marketers

Sidecar Live: Social Advertising Secrets for Retail Marketers Key insights for retailers advertising on social media platforms like and ...

10/25/2021

Join our next Sidecar Live TOMORROW at 2 p.m. ET!

More details here 👉 https://bit.ly/2WLJ3ko

We're dishing out advertising secrets on social channels like Facebook and Instagram.

See you there!

What do retail marketers need to understand most about social media advertising? After analyzing hundreds of ad accounts across Facebook and Instagram, we have a few ideas. Now, we’re ready to share them with you. Join this second installment of a two-part Sidecar Live as we reveal exclusive adver...

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