09/03/2026
Blake Erickson closes the episode with an assignment anyone can do tonight.
Frame: take your current revenue, 10X it, and put a 3-year deadline on it.
Floor: ask what in your current business would not get you to that goal. That's the noise to cut.
Focus: identify the two or three moves, a hire, a partnership, a distribution channel, that would actually get you there.
Do that exercise and you'll see exactly what's holding your business back, and exactly where to spend your time instead.
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