Michelle Risser

01/11/2026

If you haven’t seen this bootcamp for Facebook & IG ads yet… you’re gonna wanna.

My friend Zach Spuckler of Heart Soul & Hustle is hosting his infamous 5-Day Bootcamp to help you get started running Facebook to grow your email list!

I first met Zach when I did his bootcamp, and let me tell you it was LIFE CHANGING for my business!

He's my go to guy for Facebook Ads because his strategies WORK, and he's going to teach them to you over the course of 5-days.

Over the course of 5-days Zach's going to cover EVERYTHING you need to know to generate leads with Facebook Ads on-demand, including:

✅Copy and Creative
✅Over-The-Shoulder Campaign Setup
✅Scaling, Tracking & Management

Plus it's all hosted in a Private Facebook Community where you'll be able to share your copy, creative, and results for feedback directly from Zach & his team!

He's been running ads for over a decade, and he's worked behind the scenes on launches (big and small), and he’s taught this to over 3,000+ people LIVE - so he knows what's up

If you wanna join in, the cost is just $25, and I'll be there too!

Here's the link to sign up:
https://mrisserburnoutcoach--heartsoulhustle.thrivecart.com/jan-26-fb-ads-bootcamp/

Hope to see you inside!

10/23/2025

Not sure what to post?
Use these prompts for easy content you don't have to overthink.

Here’s how to use them:

➡️ Conversation Starters
Drop one in a reel, story or post. Say "Mine's in the caption," share your experience, then ask others to share.
Example:
Main text: Share a belief you’ve completely changed your mind about
Smaller text: Mine’s in the caption!
Caption: Share yours and invite others to comment.

➡️ Share what you're really thinking
Say what everyone’s thinking but not saying. Film yourself scrolling, sipping coffee, or just staring off.
Example:
Video: You on the couch with your laptop and notebooks
Text: Just casually rebuilding my business model for the fourth time this year
Caption: ADHD entrepreneurship isn’t for the faint of heart. Drop an emoji if you relate.

➡️ Just in case you needed to hear this
Use these for simple encouragement.
Example:
Clip: You with a blanket or tea
Text Just in case you needed to hear this today:
Smaller Text: Rest is productive.
Caption: That’s it. That’s the post.

➡️ Humor
Dry, snarky, goofy — whatever your style is. Meme it, reel it, or just post a silly photo.
Example:
Video: You in a robe sipping coffee
Text: I help people with burnout (she says while burned out)
Caption: Raise your hand if you’ve ever forgotten to take your own advice.

➡️ B-Roll
B-Roll = Simple background clips. Use it with any of the above. You don’t have to be “on” to show up.

Hope this was helpful!
Follow along and let me know in the comments if you're trying any of these.

08/18/2025

Last chance to join last chance to join as a founding member for just $47/month!

Your CEU course, program, or offer isn’t selling as well as you’d hoped.
Marketing feels overwhelming, time-consuming, and you don’t even know where to start.

That’s exactly why I created The Doable Marketing Circle. 💛

This is bite-sized, step-by-step marketing rooted in proven principles that work no matter what you’re selling — even if you're focus is growing your therapy practice! You’ll get clear weekly steps plus support with SEO, email, social media, and more. No more trying to figure it out on your own!

We start today at 12pm EDT!

👉 Grab your spot now: https://www.mrisser.com/marketing

08/05/2025

Check out this amazing retreat by my consulting client, Emma Donovan ! 💥

What if this February, you traded winter burnout for rainforest renewal?

Come winter, are you craving a break from heavy caseloads, winter blues, and compassion fatigue?

I’m Emma, a holistic therapist, CE provider, and retreat facilitator. I’ve taught over 10,000 students and love helping therapists build fulfilling, holistic practices that restore both themselves and their clients.

That’s why I created the Holistic Wellness Continuing Education Retreat in Costa Rica. It’s designed for eco-conscious therapists who want to:

🎓 Earn 10+ CE credits in evidence-based holistic practices that feel more like personal renewal than a stuffy conference

🏞️ Restore their nervous systems in nature

🤗 Reconnect with purpose in a supportive, like-minded community

🌋 Enjoy volcanic hot springs, turquoise waterfalls, kayaking, yoga, and regenerative farm-to-table meals in Costa Rica

Eco paradise is calling. Will you answer?

Spots are limited! Message Emma to sign up and for more info!

05/15/2025

I wish I knew this BEFORE I started adding additional income streams to my career as a therapist. ⬇️

The thing is, when things aren’t taking off the way you had hoped, it's probably NOT about you at all!

We tend to ask things like: “Is it me? Is my mindset wrong or am I emailing too much or do people just not like me?”

Chances are, it has nothing to do with your lovely self at all and your income streams just need a little strategic tweaking.

So, what SHOULD you do? 🤔

1️⃣ Focus on the transformation. What will someone know or have AFTER they use your product or service? Get specific!

2️⃣ Get really clear on your ideal client. Who desperately needs what you offer?

3️⃣ Share your knowledge freely. Don’t gatekeep the good stuff- share what you know and start establishing yourself as the amazing expert you are!

Remember that building additional income streams is a marathon, not a sprint. Keep chipping away at it and don’t give up!

Share in the comments- what additional income streams are you working on now and what questions do you have?

05/01/2025

You want to build extra income streams as a therapist, but... where's the REAL talk? 🤔 Let's cut through the hype and get to the truth about side hustles and passive income. SWIPE to see the hard truths you NEED to know 👉🏻

Forget the "get rich quick" hype. Building real, sustainable income takes hustle AND a healthy dose of reality. 💪🏻

Sound familiar? Tell me where you're at in the comments! 👇🏻 Are you...

🧐 Just starting to explore extra income ideas?
💪🏻 Building a side gig, slowly but surely?
🎉 Crushing it with multiple revenue streams?

Let's learn from each other! 🩷

04/27/2025

Zach Spuckler’s Facebook and Instagram Ads Bootcamp starts tomorrow! Don’t miss it!

LAST CALL FOR THE FACEBOOK & IG ADS BOOTCAMP! 💥

Starting TOMORROW my go-to Facebook Ads expert - Zach Spuckler - is going to be hosting his Facebook & Instagram Ads bootcamp...

I took Zach's bootcamp back in 2023 and I have been running a version of that first ad ever since! Facebook ads are a consistent part of my marketing strategy and I learned everything I know from Zach..

If you are marketing your therapy practice, CEU trainings, workshops, courses, digital products or anything else, you NEED an email list. And Facebook ads are a great way to grow it.

Over the course of 5-days Zach's going to cover EVERYTHING you need to know to generate leads with Facebook Ads on-demand, including:

✅Copy and Creative

✅Over-The-Shoulder Campaign Setup

✅Scaling, Tracking & Management

Plus it's all hosted in a Private Community where you'll be able to share your copy, creative, and results for feedback directly from Zach.

He's been running ads for 10+ years, and he's worked behind the scenes on launches (big and small) so he knows what's up!

If you wanna join in, the cost is just $25!

Here's my affiliate link to sign up: https://mrisserburnoutcoach--heartsoulhustle.thrivecart.com/checkout-apr-25-fb-ads-bootcamp/

P.S. Have questions about if it's a good fit for you? Drop a comment below and I'll answer it for you, or I can always tag in Zach and he can answer too...

04/27/2025

LAST CALL FOR THE FACEBOOK & IG ADS BOOTCAMP! 💥

Starting TOMORROW my go-to Facebook Ads expert - Zach Spuckler - is going to be hosting his Facebook & Instagram Ads bootcamp...

I took Zach's bootcamp back in 2023 and I have been running a version of that first ad ever since! Facebook ads are a consistent part of my marketing strategy and I learned everything I know from Zach..

If you are marketing your therapy practice, CEU trainings, workshops, courses, digital products or anything else, you NEED an email list. And Facebook ads are a great way to grow it.

Over the course of 5-days Zach's going to cover EVERYTHING you need to know to generate leads with Facebook Ads on-demand, including:

✅Copy and Creative

✅Over-The-Shoulder Campaign Setup

✅Scaling, Tracking & Management

Plus it's all hosted in a Private Community where you'll be able to share your copy, creative, and results for feedback directly from Zach.

He's been running ads for 10+ years, and he's worked behind the scenes on launches (big and small) so he knows what's up!

If you wanna join in, the cost is just $25!

Here's my affiliate link to sign up: https://mrisserburnoutcoach--heartsoulhustle.thrivecart.com/checkout-apr-25-fb-ads-bootcamp/

P.S. Have questions about if it's a good fit for you? Drop a comment below and I'll answer it for you, or I can always tag in Zach and he can answer too...

04/27/2025

It's been awhile since I introduced myself so I thought it was time...

Hi! I’m Michelle Risser — therapist, CEU provider, and consultant.

I help therapists and mental health professionals turn their real-world expertise into CEU courses, trainings, and workshops — so they can establish themselves as an expert, expand their income, reach more people, and build a sustainable career beyond the therapy room.

Here’s what I believe:

➡️ You already are an expert.

➡️ Imposter syndrome doesn’t get to decide what you’re capable of.

➡️ You don’t have to keep scheduling more and more therapy clients to grow.

➡️ Your work deserves to be seen, valued, and shared.

Whether you want to get a CEU course approved, lead a community workshop, or build a whole new income stream, I’m here to help you make it happen — in a way that honors who you are.

You don’t have to do it alone.
And you don’t have to wait for permission.
Let's go!

"➡️ Follow for tools, support, and mental health humor!
________________________________________
✨ Link in bio: ✨

✔️ Work with me 1:1 to get your CE Trainings approved more quickly and smoothly

✔️ Get my free CEU Course Planning Checklist

✔️ Get the latest blog posts and videos
________________________________________

"

04/27/2025

If you’ve been sitting on an idea for a CEU course, a workshop, or a training — but the paperwork, logistics, and overwhelm kept you stuck — it’s time for that to change.

This is the part where everything starts to click into place.

I’ve helped hundreds of therapists discover their unique expertise, create approved CEU trainings, and open the door to new opportunities, income streams, and impact.

You don’t need another year of second-guessing yourself. You need the right plan, the right support, and someone who knows exactly how to get you there!

Scroll to hear from some of the therapists across the country who trust me to guide their next step. ➡️

04/24/2025

Therapists, are you ready to expand your impact AND your income with a new income stream, but you’re not sure where to start? ✨ You CAN do it, keep reading to find out how!

Here are 4 questions to guide you toward the next step:

1️⃣ 𝗪𝗵𝗮𝘁 𝗮𝗿𝗲 𝘆𝗼𝘂 𝗽𝗮𝘀𝘀𝗶𝗼𝗻𝗮𝘁𝗲 𝗮𝗯𝗼𝘂𝘁? These are the things you care about most deeply, the things that get you out of bed in the morning and keep you going when things get tough.
2️⃣ 𝗪𝗵𝗼 𝗱𝗼 𝘆𝗼𝘂 𝗹𝗼𝘃𝗲 𝘁𝗼 𝗵𝗲𝗹𝗽? Who are those clients you feel excited to see on your schedule? The ones who make you feel like “YES. I can’t wait to help you!”
3️⃣ 𝗪𝗵𝗮𝘁 𝘀𝗽𝗲𝗰𝗶𝗮𝗹𝗶𝘇𝗲𝗱 𝘁𝗿𝗮𝗶𝗻𝗶𝗻𝗴 𝗱𝗼 𝘆𝗼𝘂 𝗵𝗮𝘃𝗲? Is there something you are uniquely qualified to help with, that you love to learn about and share with others?
4️⃣ 𝗪𝗵𝗮𝘁 𝗹𝗶𝗳𝗲 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲𝘀 𝗺𝗮𝗸𝗲 𝘆𝗼𝘂 𝗮 𝗯𝗲𝘁𝘁𝗲𝗿 𝗵𝗲𝗹𝗽𝗲𝗿? Your personal experiences and challenges are your superpower when it comes to helping others.

✨ Spend some time reflecting on these questions and where they intersect. That’s your inspiration for your next income stream! ✨

Share what you come up with in the comments! ⬇️⬇️⬇️

04/17/2025

✨ This is your sign to take that much-needed break! ✨
I know it can be challenging to step away, especially when you worry about finances or client care. But I’m here to tell you that it’s absolutely possible to take time off without going broke!

💬 Check out the post and let me know which tip resonates most with you.
➡️ Follow for tools, support, and mental health humor!
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✨ https://www.mrisser.com/everything ✨

✔️ Get the latest blog posts and videos
✔️ Get my free CEU Course Planning Checklist
✔️ Check out the Therapist Educators Academy, my mentorship program where I take therapists through the process of creating, marketing and delivering their approved CEU courses
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