Storybent Creative

01/15/2026

A business’ values aren’t just pretty words for your brand strategy. They’re structural clarifications of behaviors you aspire toward, expect your employees to embrace, and want your customers to rely upon. Make your values clear, attainable, and compassionate. Your culture is riding upon that. Along with everything else.

01/14/2026

Growing your business to the next level doesn’t have to mean you’re conquering the world or even your market. The healthier side of it might be mastering your customer experience, or better defining your services or products, or surrounding yourself with people who share your vision and who can share your load.

01/13/2026

LinkedIn is gaining citations (reference dominance) among LLMs. Choose the online information sources that make the most sense for your brand to be active on, based on your audience usage and then LLM citations.

01/12/2026

Start your next public speaking opportunity by centering yourself and sharing a smile (when the mood is appropriate). Visit my friends at Toastmasters International for more public speaking tips.

A smoother start begins with one small habit.

01/07/2026

A podcast sampler?! Yes, please! We're all on overload. Try grouping clips of your lengthy podcasts according to theme, or year's end in this case.

01/05/2026

Make sure your 2026 social media strategy includes showing love to your Google Business Profile. Good local data makes for happy customers.

Google Maps marketing is a set of tactics you can use to make your local business listing appear more prominently in Google’s map results. Here's your guide for it!

https://social.semrush.com/4prfEDg.

12/22/2025

Bring your best energy to your business by taking good care of your health in the new year and beyond.

Unlike traditional employees who get coverage through their employer, solopreneurs must navigate the health insurance world on their own.

12/22/2025

Congrats to Emily on a hardworking 10 years in business at Adored Boutique!

12/15/2025

Hot takes on boosting your social media following from Sabreen at Buffer, one of my fav social media management tools. P.S. I highly recommend collaborations, too! 🙌

I have 15K followers on Instagram — here's what I would do if I were starting from 0. Try Buffer for free: https://buffer.com/instagram?utm_campaign=social10...

12/10/2025

I’m in the middle of two brand strategy projects, and my AI research (using multiple AI platforms) is culiminating into, dare I say, speculative, aspirational vibes about clients based on years of Internet data concerning them, and where their markets are going. AI platforms are already formulating stories about your brand, whether you’re intentionally feeding them or not. I recommend being more intentional with GEO.

Most brands have no idea how they appear in ChatGPT, Gemini, or any other LLM.

While they only chase traditional SEO metrics, smart brands are quietly dominating AI search conversations.

The best part?
Most won't realize what happened until it's too late.

Here is how you can uncover your competitive blind spots 👇

12/10/2025

I’ve been a longtime fan of chunking content for humans who scan and speed read. Basically everyone.

SEOs are being advised to “chunk” their content if they want to appear in AI answers.

But what exactly is chunking? Is it some new SEO tactic? And more importantly, does it actually work?

We break it down in our blog post: https://social.semrush.com/48tcFUu.