06/04/2026
Buy in is over rated👎
cuz its just polished up compliance
When you are in the room people do and say the things you want them to.
But as soon as you leave the room they go back to what they prefer.
Now, TRUST is really what we want.
When you have cultivated trust with the crew, they trust the change you introduce, they trust that the change will benefit them as individuals as much as it will benefit the business objective.
The only way I know how to do this trust thing is to focus on serving the person in front of me.
Its way more fun than writing people up for non compliance😉