10/14/2026
Below see the latest article in my newsletter: B2C Strategies to Enhance Growth of B2B Software Companies https://www.linkedin.com/pulse/b2c-strategies-enhance-growth-b2b-software-companies-phil-morettini-vut3c via
Traditionally, the B2B and B2C SaaS businesses have been fundamentally different. At one point, the only real similarity was that both businesses wrote code.