Global Brand Works

06/13/2023

Well deserved coverage for a brilliant campaign by the team Most Likely To for SF Environment. What a tough nut to crack - to educate people on SF's climate action plan (and PLAN = a boring 300 page document) without being negative or finger-wagging. I was happy to consult on the campaign strategy. Great coverage by Fast Company. If you haven't seen the creative, you can check it out at https://www.sfclimateplan.org

Most climate action plans are long, dry documents that few people understand. San Francisco decided to change that.

04/05/2023

Morning cat.

12/19/2022

Calling all woman-owned creative agencies - be counted!

40% of all businesses are owned by women. Unless you’re talking ad agencies.

Of the 22,000 advertising agencies in North America, less than 1% are owned by women or nonbinary people.

The people behind "OWN IT" want to see more woman-owned ad agencies. A lot more. That starts with knowing how many of us are already out there—and what’s standing in the way of everyone else.

You don't have the power until you own it. 40% of all businesses are owned by women. Unless you’re talking ad agencies. Of the 22,000 advertising agencies in North America, less than 1% are owned by women or nonbinary people. We think.

08/27/2022

’s team at were the masterminds behind this fashionable campaign, Reminding San Franciscans to refuse disposable items like cups bags and utensils. There are more upcoming events where you too can get your free professional photo taken, sporting sexy reusables: 9/17 at the Richmond Autumn Moon Feat, 10/2 at Castro Street Fair, and 10/15 at the 20th street block party. Check out the website too: reuse-sf.org.

08/04/2021

Congratulations to Caroline McNally and her team at State of Assembly for a beautiful and compelling rebrand and story!

We are a school of inclusion, an Episcopalian tradition as old as the church. Our new name and visual identity symbolize the legacy that is diverse in people, styles, and thought. A bright and brilliant reminder that every day is an opportunity to appreciate and learn.

07/27/2021

A little humble-brag about a campaign we strategized with our clients SFMOMA San Francisco Museum of Modern Art, who we've been loving working with since 2016. We created the headline and SFMOMA did the rest. Thanks to Pete Boland for your endorsement years ago!

07/03/2021

Many businesses — from small mom and pop shops to Fortune 500 accounting firms — overlook their employees as important stewards of…

02/15/2021

YOU are the HEART of Global Brand Works!

02/03/2021

Stumbled upon some of our work product while out in the wild! Our designed the logo and packaging for Go Green Agriculture's Romaine lettuce for Costco. We also helped craft the Go Green Agriculture story about innovation in hydroponic food production, "pioneering processes to make humankind healthier and happier."

01/24/2021

Excited that two of our favorite clients, and , were both named top 100 places to work by . We've helped to elevate both brands internally among employees by infusing mission-driven culture, developing employer value proposition messaging, internal brand training and engagement, and/or articulation of the talent acquisition brand. Congratulations to both!

Box, Equinix, PayPal and RingCentral are included for the first time in Glassdoor's Best Places to Work rankings.

11/19/2020