08/19/2026
This summer, I had the opportunity to participate in a Harvard Business Impact seminar focused on AI, teaching, and the future of business education.
As a Marketing Professor with a Ph.D. in Marketing, continuous learning is a big part of the career I chose. And with AI and emerging technologies changing marketing, business, education, and our communities so quickly, I believe staying current means more than simply learning how to use the newest tools.
It means asking harder questions.
How is AI changing the way we learn and work? What are the ethical implications of AI beyond individual use? How can businesses use these technologies responsibly? And how do we make sure innovation ultimately helps people and communities flourish?
These are questions I’ve been thinking about a lot lately.
One of the most meaningful parts of this experience was learning alongside educators and scholars from different disciplines and countries, all navigating this period of technological disruption and thinking deeply about how we can help others through it.
Recently, I came across the Buddhist concept of muditā, often described as the joy we experience in seeing others flourish. It beautifully captures something I’ve increasingly recognized at this point in my career: much of what gives my work meaning is learning, sharing what I learn, and using that knowledge to help others grow.
Experiences like this make me a better educator and scholar, but they also directly influence the work I do through The Local Post Spokane.
The same research, conversations, and ideas I bring back to my students also shape how I think about marketing, AI, technology, ethics, and small business here in Spokane.
My hope is to keep learning and then make what I learn useful to others, whether that’s a student in my classroom or a small business owner trying to navigate a marketing landscape that seems to change every five minutes. ❤️
Harvard Business Impact Education