Trilogy Agency

Trilogy Agency Trilogy Agency | A cutting edge proprietary cause marketing firm specializing in social cause events, enhanced corporate volunteerism, + PR.

Trilogy Agency Announces New Office in Lakewood RanchTrilogy Agency, a proprietary cause marketing firm, and its flagshi...
05/12/2026

Trilogy Agency Announces New Office in Lakewood Ranch

Trilogy Agency, a proprietary cause marketing firm, and its flagship initiative, VIBE Home Makeover, are proud to announce the opening of their new main office at:

8470 Enterprise Circle, Suite 300
Lakewood Ranch, FL 34202

This addition marks a significant milestone in the continued growth and expansion of both Trilogy Agency and VIBE Home Makeover as they prepare for the launch of their inaugural Tampa Bay makeover series in 2027.

“This new headquarters represents more than just a change of address—it symbolizes the next phase of growth for our company and our commitment to creating meaningful, measurable impact in the communities we serve,” said Marshall Zotara, Senior Managing Director of Trilogy Agency. “Alongside our updated brand identity, we’re positioning ourselves—and our partners—for a powerful and highly visible 2027 launch.”

The new Lakewood Ranch office will serve as the central hub for operations, partner engagement, media coordination, and project development for the VIBE Home Makeover series across the greater Tampa Bay region and future growth throughout Florida.

Trilogy Agency will also continue operations at its existing Tampa office located at:

3030 N. Rocky Point Drive, Suite 150
Tampa, FL 33607

About Trilogy Agency

Trilogy Agency is a cutting-edge proprietary cause marketing firm that designs, develops, and manages sponsor-driven community impact initiatives. Through its unique model, Trilogy helps corporate partners drive business development, employee engagement, and brand visibility while delivering meaningful community transformation.



Trilogy Agency, a proprietary cause marketing firm, and its flagship initiative, VIBE Home Makeover, are proud to announce the opening of their new main office at:8470 Enterprise Circle, Suite 300Lakewood Ranch, FL 34202This addition marks a significant milestone in the continued growth and expansio...

Most every home improvement program on network TV these days shows major demolition and massive changes to existing floo...
02/05/2026

Most every home improvement program on network TV these days shows major demolition and massive changes to existing floor plans, as part of their ‘one hour’ transformational home makeovers.

In many of our blogs, we have written about our VIBE home makeovers and renovations, and about how our product replacements and upgrades will dramatically improve the homes of VIBE beneficiaries. We have been asked how is that possible without major demo?

We should remember that the overwhelming majority of homes that are selected to be part of the VIBE Home Makeover platform have existing floor plans that are already nicely designed. This is because we have elected to renovate homes no older than 45 years old.

Homes built after 1980 were designed by architects to be more modern, more contemporary, and more functional than those built in earlier eras.

Most homes designed since then already have larger kitchens, family rooms, main bedrooms with ensuite bathrooms, and many already have more open floor plans than their predecessors.

Also, due to federal regulations, lead-based paint was banned from consumer use in 1978, so homes built post-1980, do not contain toxic, lead-based finishes.

There’s no question if our world included unlimited budgets and unlimited time, our platform would likely include some modest (or not-so-modest) revisions to existing footprints, in order to increase square footage, or adjust some parts of the home’s layout to be more preferable.

However, with a philanthropic, corporate-funded platform, and collapsed renovation windows (six days for each VIBE Select makeover, 12 days start-to-finish for each VIBE Flagship reno), extraordinary improvements can be bestowed to our selected VIBE families-in-need, without major footprint modifications.

New custom exterior and interior paint and trim can transform an existing house into a stunning home. Accent features and walls can be added to spotlight an important part of a room. Extensive landscaping, including cleanup and planting of new flowers, shrubbery, trees, and plants can positively impact the curb appeal. A new HVAC system and solar technology are considerably easier to install with an existing floor plan. New replacement windows, that are simply installed into existing window frames, make the home more energy efficient, and visually appealing.

Updated flooring throughout the home can dramatically change the look and functionality of existing living spaces. Modern kitchen upgrades, including new or refaced cabinetry, upgraded countertops, and new appliances can bring beautiful visual and functional changes to the hub of the home. Bathrooms can be transformed into more modern environments without changes to the floor plans. New furniture in the main living areas and bedrooms, selected and placed by professional interior designers, can immediately transform the recipient’s home.

Additional upgrades, including Smart Home technology, custom closets, designer window treatments, beautiful interior and exterior lighting, new modern ceiling fans, and an array of finishing touches (artwork, home décor, mirrors, plants, linens, lamps, clocks, shelving, throw pillows, and household treasures) provide a synergistic collection of accents that are sure to bring years of pleasure and renewed functionality to the renovated homes for the families.

Exterior upgrades, in addition to painting and landscaping, may include new gutters (and gutter protection), outdoor furniture, fencing, pavers, therapeutic spa, lanai or patio, outdoor shed, and more.

ALL of these improvements and upgrades listed are possible (and scheduled) to occur without any major demolition. (This is not to say we won’t ever consider removing a simple interior wall, or other modest demo.)

With our condensed 12-day renovation timeframe, we are focused on improvements that won’t disrupt the VIBE families’ lives. Our goal is to provide stunning home makeovers, designed by professionals, at no cost to the homeowners or families in-need. All without the daunting process of floor plan modifications and major construction.

Funding for all VIBE Home Makeovers is graciously provided by our project partners, who contribute financial resources, home-related products with professional installation, and employee volunteer support.

To nominate yourself, or someone in need, visit the VIBE Home Makeover website (VibeHomeMakeover.com) and request a Nomination Form. Share the story about why the family or person you are nominating would be a good candidate.

If the nominee is determined to be a viable candidate for a home makeover, they will be asked to complete a full application at a later date.

Trilogy Agency, a Tampa Bay area-based proprietary cause marketing firm acts as the developer and manager of the project.

For information about becoming a VIBE Partner, including exploring whether your business sector category is available, email Trilogy Agency ([email protected]).

All full-fledged VIBE partners are included in a multitude of public relations, media, marketing, and business development opportunities promoting the series.



https://www.trilogy-agency.com/post/trilogy-agency-s-vibe-renovation-without-demolition-1

Most every home improvement program on network TV these days shows major demolition and massive changes to existing floor plans, as part of their ‘one hour’ transformational home makeovers.In many of our blogs, we have written about our VIBE home makeovers and renovations, and about how our prod...

More households and families to qualify for a VIBE Home Makeover during our inaugural project in Tampa Bay!A very differ...
02/03/2026

More households and families to qualify for a VIBE Home Makeover during our inaugural project in Tampa Bay!

A very different eligibility model is used to offer a greater chance at a beautiful VIBE makeover or renovation, as compared to those offered by nonprofit organizations, government-subsidized programs, and social service agencies.

A more relaxed, unique qualification and selection approach allows more bay area households to qualify for the VIBE 2026-27 project series.

Because VIBE relies on the private and corporate sector for funding, we are not governed by the more strict scoring model used by others. The stunning improvements made to our selected VIBE homes are provided, or made possible, by our partners.

Anchor partners provide substantial financial resources and employee volunteerism; design and general contractor partners provide design and renovation management; showcase partners provide home-related products, installations, and warranties; and supporting contributors provide final ‘pieces to the puzzle’ to make the house, a home.

Our private-sector funding sources allow for broader qualification and selection process. Our proprietary model includes a more liberal household income guideline.

To be considered, we prefer nominated household incomes to be under 300% of Federal HHS Poverty Guidelines, based on the most recently published table. Note the term ‘prefer’. It is important to understand that ‘household income’ is a guideline, not a restriction.

Although these guidelines are certainly preferred, we would consider a nominated household whose family income exceeds the threshold, if other factors and issues are present.

Other conditions may include, but not be limited to: 1) a primary member of the household is included in one of our ‘special consideration’ focused areas for our inaugural project (families with ‘special circumstances’ children, nurses, health-care workers, teachers and educators, military households), 2) health-related concerns for one or more family members, 3) age and condition of home prior to renovation, and 4) feasibility of home improvements based on the VIBE platform.

These conditions should make it easier for more families to qualify for a home makeover or renovation, versus the more strict, traditional scoring models. In essence, the household income guideline provides starting parameters to perhaps fulfill a more compelling need. The additional considerations may better complete the story.

The makeovers and renovations are completed following an exhaustive search for the most deserving families in the bay area. Our inaugural VIBE Home Makeover projects will be produced in Tampa Bay in 2026-27.

Five families will receive home makeovers during our first year.

Four recipients will receive the Select Editions with six or more major improvements and a selection of finishing touches.

One recipient will receive the Flagship Edition renovation, an extensive interior and exterior transformation with 18 or more major upgrades and an array of home décor finishing touches.

For all VIBE Home Makeovers, the families must reside in the home to be renovated.

Applicants for the Select Series can own or rent their home, and must live in Hillsborough, Pinellas, Pasco, Hernando, Polk, Manatee, or Sarasota county.

Applicants for the Flagship Series renovation must own their home, and live in the Tampa Bay Metropolitan Statistical Area (MSA) which includes Hillsborough, Pinellas, Pasco, and Hernando counties.

To nominate yourself, or someone in need, visit the VIBE Home Makeover website (VibeHomeMakeover.com) and request a Nomination Form. Share the story about why the family or person you are nominating would be a good candidate.

If the nominee is determined to be a viable candidate for a makeover, they will be asked to complete a full application at a later date.

Trilogy Agency, a Tampa Bay area-based proprietary cause marketing firm acts as the developer and manager of the project.

For information about becoming a VIBE Partner, including exploring whether your business sector category is available, email Trilogy Agency ([email protected]).

All full-fledged VIBE partners are included in a multitude of public relations, media, marketing, and business development opportunities promoting the series.

https://www.trilogy-agency.com/post/trilogy-agency-s-vibe-project-eligibility-and-selection-guidelines-1

More households and families to qualify for a VIBE Home Makeover during our inaugural project in Tampa Bay!A very different eligibility model is used to offer a greater chance at a beautiful VIBE makeover or renovation, as compared to those offered by nonprofit organizations, government-subsidized p...

VIBE Home Makeover has finalized the selection of ‘Special Consideration’ nomination groups for our inaugural VIBE Home ...
01/29/2026

VIBE Home Makeover has finalized the selection of ‘Special Consideration’ nomination groups for our inaugural VIBE Home Makeover in Tampa Bay.

While we do accept applications from all demographic groups and income levels, special consideration will be given to four special segments, those groups that have been deemed to provide support for their families or communities that is above and beyond normal expectations.

FAMILIES WITH SPECIAL NEEDS CHILDREN. Includes any health challenges of children, including long-term or short-term issues. Consideration is also given to those who may have special challenges with one or more parents, or adult children living in the home.

HEALTHCARE WORKERS + FIRST RESPONDERS. Includes multiple sectors of healthcare workers and those in the medical field. First responders include police, firefighters, paramedics, and EMT personnel.

TEACHERS + EDUCATORS. Includes full-time teachers in public schools or nonpublic schools. Teaching assistants and staff may also fall into this special consideration group.

MILITARY FAMILIES. Includes active or retired service members, disabled veterans, or military families with children.

In our first year, five families will receive home makeovers in the bay area.

Four recipients will receive the Select Editions with six or more major improvements and a selection of finishing touches.

One recipient will receive the Flagship Edition renovation, an extensive interior and exterior transformation with 18 or more major upgrades and an array of home décor finishing touches.

The makeovers and renovations are completed following an exhaustive search for the most deserving families in the bay area.

We are seeking families, couples, or single persons-in-need. For those families who are NOT considered part of our ‘Special Consideration’ nomination groups, household income guidelines should ideally be no more than 300% of federal poverty level. For those that may be included in our ‘Special Consideration’ groups, income may exceed the 300% guideline. Simply, the greater need a nominee family may have, the lesser the focus on the income guidelines may become.

For all VIBE Home Makeovers, the families must reside in the home to be renovated.

Applicants for the SELECT series can own or rent their home, and must live in Hillsborough, Pinellas, Pasco, Hernando, Polk, Manatee, or Sarasota county.


Applicants for the FLAGSHIP series must own their home, and live in the Tampa Bay MSA (Hillsborough, Pinellas, Pasco, or Hernando county).

The improvements are completed during multiple six-day windows for the Select Series, and during a 12-day window for the Flagship renovation.

VIBE Home Makeover is now accepting nominations for our inaugural project in Tampa Bay, Florida.

To nominate yourself, family members, friends, or neighbors in need, you may request a Nomination Form starting April 1, 2026 at VibeHomeMakeover.com.

The project kickoff is October 1, 2026, and starts with the design and product placement phase.

All VIBE makeovers are scheduled for the spring of 2027, with the SELECT MAKEOVERS completed April 1st-24th, and the FLAGSHIP RENOVATION completed during a concentrated 12-day period May 3rd-15th.

If the nominee is determined to be a viable candidate for a makeover, they will be asked to complete a full application at a later date.

For additional information, please visit our website www.VibeHomeMakeover.com.

Funding for all VIBE Home Makeovers is provided by our project partners, who contribute financial resources, home-related products with professional installation, and employee volunteer support.

Trilogy Agency, a Tampa, FL-based proprietary cause marketing firm acts as the developer and manager of the project.

For information about becoming a Partner, email Trilogy Agency ([email protected]).



https://www.trilogy-agency.com/post/trilogy-agency-s-vibe-special-consideration-nomination-groups-1

VIBE Home Makeover has finalized the selection of ‘Special Consideration’ nomination groups for our inaugural VIBE Home Makeover in Tampa Bay.While we do accept applications from all demographic groups and income levels, special consideration will be given to four special segments, those groups ...

VIBE Home Makeover is now accepting nominations for our inaugural project in Tampa Bay, Florida. VIBE provides designer ...
01/21/2026

VIBE Home Makeover is now accepting nominations for our inaugural project in Tampa Bay, Florida. VIBE provides designer home makeovers and renovations to recipient families in need, at no cost to the homeowners.

In our first year, five families will receive home makeovers in the bay area.

Four recipients will receive the Select Editions with six or more major improvements and a selection of finishing touches.

One recipient will receive the Flagship Edition renovation, an extensive interior and exterior transformation with 18 or more major upgrades and an array of home décor finishing touches.

The makeovers and renovations are completed following an exhaustive search for the most deserving families in the bay area. Recipients will be selected based on their need for improved living conditions, past and current health challenges, and financial difficulties.

For all VIBE Home Makeovers, the families must reside in the home to be renovated.

Applicants for the Select Series can own or rent their home, and must live in Hillsborough, Pinellas, Pasco, Hernando, Polk, Manatee, or Sarasota County.

Applicants for the Flagship renovation must own their home and live in the Tampa Bay Metropolitan Statistical Area (MSA) which includes Hillsborough, Pinellas, Pasco, and Hernando counties.

The improvements are completed during multiple six-day windows for the Select Series, and during a 12-day window for the Flagship renovation.

Combined, the improvements for all five homes for the inaugural VIBE Home Makeover Tampa Bay are expected to be valued in excess of $300,000, including $180,000 for the Flagship renovation.

To nominate yourself, or someone in need, visit the VIBE Home Makeover website (www.VibeHomeMakeover.com) and request a Nomination Form. Share the story about why the family or person you are nominating would be a good candidate.

We are seeking families, couples, or single persons-in-need. Household income should be no more than 300% of federal poverty level ($96,450 for a family of four), although families with health or other challenging conditions may be eligible with higher household incomes.

If the nominee is determined to be a viable candidate for a makeover, they will be asked to complete a full application at a later date.

For additional information about the nomination process, please email VIBE Home Makeover ([email protected]).

Funding for all VIBE Home Makeovers is provided by our project partners, who contribute financial resources, home-related products with professional installation, and employee volunteer support.

Trilogy Agency, a Tampa, FL-based proprietary cause marketing firm acts as the developer and manager of the project.

For information about becoming a Partner, including exploring whether your business sector category is available, email Trilogy Agency ([email protected]).

All full-fledged VIBE partners are included in a multitude of public relations, media, marketing, and business development opportunities promoting the series.



https://www.trilogy-agency.com/post/trilogy-agency-s-vibe-home-makeover-accepting-nominations-1

VIBE Home Makeover is now accepting nominations for our inaugural project in Tampa Bay, Florida. VIBE provides designer home makeovers and renovations to recipient families in need, at no cost to the homeowners.In our first year, five families will receive home makeovers in the bay area.Four recipie...

It’s those things that ‘make a house, a home.’ The finishing touches that collectively make the difference between homey...
01/16/2026

It’s those things that ‘make a house, a home.’ The finishing touches that collectively make the difference between homey, and homely.

Multiple final pieces under the category known as “Finishing Touches’ are included in all VIBE Home Makeovers, in all Select Makeovers and the highly-anticipated Flagship Renovation. The inaugural VIBE Home Makeover series debuts in Tampa Bay, Florida in 2026-27.

In VIBE’s first year, five families will receive home makeovers or renovations at no charge to the recipient families-in-need.

Four recipients receive the Select Edition, with six or more major improvements. One recipient receives the Flagship Edition renovation, an extensive interior and exterior transformation with 18 or more major upgrades.

However, it’s the design, the flair, the care, that goes into the seemingly endless number of artful pieces in 12 or more categories under the ‘Finishing Touches’ genre that can truly make the difference between ‘nice’ and ‘OH, WOW!!!’

The ‘Finishing Touches’ we include are based on multiple factors, including the theme that the design team elects, and the color schemes the designer selects. However, it’s really the traditions, back stories, and small subtleties from the recipient families that evoke emotion, peace, and comfort, that make these final touches work.

The starting point is artwork and home décor. Carefully selected pieces that compliment, and not overpower, the design theme. Décor that acts as accents, and accentuates the main motif.

Mirrors are added to reflect the families’ renewed perspective.

Shelving and organization components are added to allow the family to put ‘recent challenges’ on the shelf.

New lamps are added to bring new light to the families.

Wall clocks are added to remind the families it’s time to believe once again.

Vases create color and panache. Plants create a sense of greenery and growth.

Area rugs compliment the new theme, with hues, tints, and shades that adulate the homes’ new furnishings.

Coordinating linens and throw pillows add warmth and panache.

Oh, one added module. Homeowner’s treasures. We must make sure we don’t replace the families’ treasures—the pieces that’ve been in the family for longer than the family. We not only will find the perfect settings for these ornaments, but will do everything in our power to add just the right gems to their collection.

In all, there are 12 ‘Finishing Touches’ upgrades’ that are available for VIBE recipients. Our team will work tirelessly with our VIBE stakeholders to provide improvements in ALL 12 sectors.

Whether it’s the VIBE Select Edition with six major improvements and these finishing touches, or the VIBE Flagship Renovation with 18 major improvements and these finishing touches, recipients can rest knowing the ‘Finishing Touches’ may very well make a difference few expected.

Combined, the VIBE Home Makeover Tampa Bay 2026-27 improvements are expected to be valued in excess of $300,000 in community impact.

(See other blogs and posts for more information on other improvement categories.)

Funding for VIBE Home Makeovers is provided by project partners, who contribute financial resources, home-related products, professional installation, and employee volunteer support.

Trilogy Agency is the developer and manager of the VIBE Home Makeover project. For information about becoming a Partner, email Trilogy Agency ([email protected]).

For additional information about nominations, please visit our website www.VibeHomeMakeover.com.



https://www.trilogy-agency.com/post/trilogy-agency-s-vibe-home-makeover-finishing-touches-1

It’s those things that ‘make a house, a home.’ The finishing touches that collectively make the difference between homey, and homely.Multiple final pieces under the category known as “Finishing Touches’ are included in all VIBE Home Makeovers, in all Select Makeovers and the highly-anticip...

A wide array of ‘Choice Options’ may be available for recipients of the inaugural VIBE Home Makeover in Tampa Bay, Flori...
01/09/2026

A wide array of ‘Choice Options’ may be available for recipients of the inaugural VIBE Home Makeover in Tampa Bay, Florida.

In VIBE’s first year, five families will receive home makeovers or renovations at no charge to the recipient families-in-need.

Four recipients receive the Select Edition, with six or more major improvements. One recipient receives the Flagship Edition renovation, an extensive interior and exterior transformation with 18 or more major upgrades.

All VIBE homes receive a nice selection of home décor finishing touches to complete each makeover and renovation.

The improvements that we include are based on multiple factors: the recipient’s home site and age of home, existing floor plan and recent improvements, family circumstances and financial challenges, the household’s needs, and availability of products from our VIBE partners.

Today, we will detail our ‘Choice Options’ category, a cross-section of 24 home improvements, both interior and exterior selections, where each would certainly make a difference in the lives of our recipient families.

INTERIOR. Multiple options are available to make the interiors of our recipients homes more comfortable, more safe, and more conducive to raising a family. From modern interior lighting to multiple ceiling fans, from custom window treatments to a wood accent wall, from small kitchen appliances to a water purification system, these ‘Choice Options’ are plentiful.

SMART HOME + SECURITY. In today’s ever-changing digital world, new Smart Home technology and home security can help the family live in a more comfortable and secure environment. We place the focus on making life a little easier, for a family that deserves it.

EXTERIOR. Many options are available to allow our families to spend more time in their outdoor spaces. An outdoor deck or pergola provides a perfect foundation to place new outdoor furniture for their family to relax. Designer exterior veneer or siding can accent their home with some style. New gutters and/or gutter protection from debris allow a lower maintenance lifestyle. If needed for medical purposes, a therapeutic spa offers family members a reprieve from dealing with health issues.

CLIMATE PROTECTION. A whole house generator provides security knowing that the family’s critical health and medical equipment is able to be used without interruption during Florida’s severe weather, even during power outages. Storm shutters could be an option to help protect the home against the storms.

AND MORE. Fencing could add a little security. Outdoor pavers could add a little style. Necessary roofing, electrical, or plumbing repairs could add a little peace-of-mind.

Depending on circumstances, perhaps a garage upgrade can provide much-needed space for the family, whether it’s an expanded living area, or a hobby area for the children, or the adults.

Someone’s got to cut the grass. Perhaps new lawn care equipment can make this easier for the family to maintain their yard. And an outdoor shed to safely store this equipment.

Depending on circumstances, there could be an improvement not yet discussed. Special needs requests will be considered on a case-by-case basis.

In all, there are 24 ‘Choice Upgrades’ that may be available for VIBE recipients. Our team will work tirelessly with our partners to provide as many improvements as feasible,.

Whether it’s the VIBE Select Edition with six major improvements and finishing touches, or the big Kahuna—the VIBE Flagship Renovation with 18 major improvements and finishing touches, recipients can request from a list of many.

Combined, the VIBE Home Makeover Tampa Bay 2026-27 improvements are expected to be valued in excess of $300,000 in community impact in our inaugural year.

(See other blogs and posts for more information on other improvement categories.)

Funding for VIBE Home Makeovers is provided by project partners, who contribute financial resources, home-related products, professional installation, and employee volunteer support.

Trilogy Agency is the developer and manager of the VIBE Home Makeover project. For information about becoming a Partner, email Trilogy Agency ([email protected]).

Generally speaking, most VIBE partners receive coveted category-exclusivity protection, thereby being showcased as the only business of its kind engaged in this initiative.

For additional information about nominations, please visit our website www.VibeHomeMakeover.com.



https://www.trilogy-agency.com/post/trilogy-agency-s-vibe-home-makeover-choice-options-improvements-1

A wide array of ‘Choice Options’ may be available for recipients of the inaugural VIBE Home Makeover in Tampa Bay, Florida.In VIBE’s first year, five families will receive home makeovers or renovations at no charge to the recipient families-in-need.Four recipients receive the Select Edition, w...

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