03/03/2022
Stumped in a sales dialogue? Or even in a conversation with a friend or loved one?
Here are my top 6 conversational phrases to add, as adapted from the book “Exactly What to Say” by Phil Jones.
Take note: My faves are mostly questions, paint a picture, or open a dialogue to gain insight.
💡If you can’t gain insight, you can’t add value.
The goal is to understand as much as possible what exactly about *your* offer or desired outcome would your target. Whether your spouse, a peer, or ideal client.
💡Motivate derives from the word “motavus” or to TAKE ACTION. We have made it more of a word but - it is not.
💡Humans are inherently more motivated to avoid pain (and will work considerably harder to do so) than to gain pleasure.
💡Decisions are always made from a motive of emotion or logic- often both, however emotion comes first. Think of a time you left a conversation saying “it didn’t feel right”.
