09/07/2026
Recently, a European tech client completed a 6-month post-analysis of putting a team through The Counselor Salesperson. We're happy to announce they attributed a $1.3 million dollar return on their investment. Hear some highlights from the team on how applying what they learned from consultant Bob Davis helped grow their business.
✔️"The skills we learned directly helped to reduce tension, clarify requirements, and position our company as a responsive and solution‑oriented partner, not just a catalog supplier."
✔️ "We were able to completely understand our customer's needs and fulfill their requirements, so well we were able to secure an additional project as upside."
✔️ "The customer was impressed by our high level of professionalism and technical support. So much so, our conversations lead to a new opportunity to unseat our competitor."
✔️ "Leaning on what we learned in The Counselor Salesperson allowed us to more accurately support our customer, leading to a $1 million win with clear ramp up over time"
