09/24/2026
Most organizations contact their audience for exactly two reasons. Damage control, or asking for money.
Joe Rockey said it about nonprofits and their donors on The Growth Ceiling. Read your own outbound email from the last six months and see whether it holds for you.
A relationship that only activates when you need something degrades between the asks.
Full episode: https://thegrowthceilingpodcast.ghdunlimited.com/episodes/service-business-growth-joe-rockey-on-the-15-degrees-that-get-you-found/