07/03/2023
People are more skeptical now than ever before.
As well as becoming incredibly smart and well-educated these days.
We, as healthcare professionals, are not the gatekeepers of information anymore.
Our prospect now have the ability to get access to 99% of the information within 2 clicks.
Imagine you're a prospect with back pain & you're in information gathering mode.
So you go search up on Google - back pain relief near me. (See pic 2)
And you're bombarded with people running ads selling you to book an appointment.
What if...*crazy idea*...you saw an option offering a FREE 15 minute phone consultation?
Would it be less threatening to get on a phone call than booking an appointment RIGHT AWAY?
And then on the phone call...
The person on the other side of the phone ACTUALLY listen & take the time to give you some really good advice.
Would you be MORE OPEN to scheduling an initial assessment to dive a little deeper?
Probably.
Okay now, I think you get the gist here.
We have to understand that nowadays skepticisms are at all time high.
And VALUE is the only antidote to SKEPTICISMS.
It might takes a little more work and requires being a lot less selfish...But is 10x more effective in the long run.
The problem is...most people are too impatient to wait.
P.S. 'The day you plant the seed is not the day you eat the fruit. Patience.'
P.P.S. We just released a guide on the 3 step sales framework we use to ethically charge $400/visit as a PTA without memorizing wordy scripts
If you'd like to potentially DOUBLE your conversion rate...
Click the link here 👉 https://go.upgrowth.one/3-steps-sales-framework
