Esstaaz Company

Esstaaz Company Nonprofit Management, Fundraising amd Grantwriting Consultant, Trainer & Coach. Author. Speaker. I help you become better at solving societal problems.

We are the solution revolution - made to make a difference and lasting impact.

Aligning With Donor RequirementsDonor requirements can feel like a lot.I get it. You read the guidelines, check the boxe...
08/26/2026

Aligning With Donor Requirements

Donor requirements can feel like a lot.
I get it. You read the guidelines, check the boxes, change a few words, and hope it all lines up.

But it should be more than that.

If we’ve lived the work, we know what matters. We know the people behind the numbers. We know what works, what doesn’t, and where the real gaps are.

So the goal is simple: connect the donor’s priorities with the work people actually need.
Be clear.
Be honest.
Use the donor’s language, but don’t lose your own voice.

Show how the work will create change. Show how you’ll measure it. And make sure the budget tells the same story.

Most of all, don’t write just to please the donor.
Write so they can see the change you already see.

“Good funding should follow good work—not make us forget why we started.”

‼️Follow me Esther Amunga, MNA, ACNP, GradPR for practical strategies to help nonprofits tell stronger stories, attract funding, and expand their impact.

08/23/2026

3 Places to Find Grant Money 💰👇

If you’re looking for funding, don’t just Google “free money” 😂 — start here:

1️⃣ Government Grants 🏛️
Check federal, provincial, and local government programs. These can support small businesses, nonprofits, training, hiring, innovation, agriculture, community projects, and more.
👉 Start with official government grant portals and search by your industry, location, and project.

2️⃣ Grant Databases 🔎
Grant databases bring multiple funding opportunities into one place. You can search by business type, industry, location, nonprofit status, or funding purpose.
👉 Set up alerts so you don’t miss new opportunities or application deadlines.

3️⃣ Foundations & Corporations 🤝
Don’t overlook private foundations and companies. Many offer funding for community programs, youth, education, arts, entrepreneurship, sustainability, and social impact.
👉 Look at companies and foundations connected to your industry or community and check their funding requirements.

💡 PRO TIP: Don’t apply for every grant you find. Look for grants that specifically match WHO you are + WHAT you’re doing + WHERE you’re located.

Save this video 📌 and send it to someone looking for funding!

08/20/2026

💃🏾Excited to announce that we finally have a date for our popular GRANT WRITING CLASS!

ONE HOUR.
7:30-8:30PM Eastern Time.
September 4.

Loaded with great insights,

Save the date and register before all slots are filled up.

Class is ONLINE via ZOOM!
$55 ONLY….since it’s my birthday treat to you!

Registration link will be live on August 20!!!

Never Start a Grant With This Sentence!I’ll say it plainly.Don’t start your grant proposal with:“Your organization is un...
08/20/2026

Never Start a Grant With This Sentence!

I’ll say it plainly.

Don’t start your grant proposal with:
“Your organization is uniquely positioned to…”

And please don’t open with a long paragraph about how much you admire the funder.

I know why we do it. We want to sound professional. We want to show that we understand the funder’s mission.

But the problem is…….

The reviewer already knows the mission.

They have probably read it many times.

What they need to know is this:

What is happening in your community?
Who is hurting?
And what are you going to do about it?

That is where your grant story should begin.

💡Start With the Problem
If you have strong local data, use it.

Say:
“Last year, 37% of students in our district reported going to school without reliable access to breakfast.”

Now we have something real.
We can see the problem. We feel the need. And we understand why the project matters.

💡Or Tell One Small Story
Sometimes one person can help us understand a big problem.
Keep it short….and simple (please).

Tell us what happened.
Show us what was at stake.
Create a visual picture for the reader see (and feel) the person behind the statistic.

That kind of story can be memorable.

💡Or Get Right to the Solution
Sometimes you do not need a long setup.
Just tell us what you are doing and why.

“We will launch a weekend food program for 200 local students who do not have reliable access to meals.”

Simple.

Clear.

Now I know what you want to do.

That is what a strong grant proposal opening should do.

It should not sound fancy.
It should sound true.
It should feel human.

And if you have lived through the problem yourself, trust that experience. You know what it looks like when the need is real. You know what people are facing.

Don’t hide that behind grant language.

Start with the truth.

Start with the need. Then show us the hope.

If this helped, share it with someone who is writing a grant , nonprofit funding request, or community grant. And if you have a grant opening that you are not sure about, send me a DM and we can arrange a consultation session. Let’s make it stronger together.

“The best story does not start with what you want. It starts with why the community needs it.”

☀️💡Follow me for practical strategies to help tell stronger stories, attract , and expand their impact.

08/14/2026

Or let’s put it this way..

1. Research – Identify suitable grants, funders, eligibility requirements, priorities, and deadlines.

2. Reflect – Clearly define your project, goals, target population, needs, and expected outcomes.

3. Relate – Connect your project directly to the funder’s priorities and explain why your organization is a good fit.

4. Request – Write and submit a compelling proposal, including the problem, objectives, activities, budget, timeline, and evaluation plan.

5. Report – After receiving funding, track results, manage the grant properly, and report outcomes to the funder.

Starting a nonprofit is exciting, and one of the first questions many aspiring founders ask in my grant writing classes ...
08/12/2026

Starting a nonprofit is exciting, and one of the first questions many aspiring founders ask in my grant writing classes is: "Can a new nonprofit get a grant?"

The short answer is yes, but it can be challenging.

According to Lori Guidry in an article published by , foundations generally want to see that an organization has been operating for some time and has an established track record of effective programs.

Funders often look for evidence that your organization is making a difference through measurable outcomes, community impact, and demonstrated experience. As a result, it can be difficult, though certainly not impossible, for a brand-new nonprofit to secure grant funding.

For new , my advice is simple: put your house in order first.

Before aggressively pursuing grants, focus on building credibility and demonstrating your commitment to the community you serve.

Make sure you have:

✅A clear mission and strong organizational structure
✅Active programs that are creating measurable impact
✅References and recommendations from community leaders, partners, or supporters
✅Basic financial systems and good governance practices
✅An impact report that highlights your successes, even if they are small

Remember, funders are investing in organizations they believe can deliver results.

The more evidence you can provide that your nonprofit understands community needs and is effectively addressing them, the stronger your grant applications will be.

‼️Most importantly, don't be discouraged if you're small.

Every well-known nonprofit started somewhere.

Build your foundation, document your impact, and develop relationships within your community and with potential funders.

❗️You may be small, but you are mighty.

Start where you are, do the work well, and let your impact speak for itself.

Grant funding may not come immediately, but with consistency, credibility, and demonstrated results, opportunities will begin to open.

🔆.Share this post

📌𝐇𝐢, 𝐈’𝐦 𝐄𝐬𝐭𝐡𝐞𝐫.

Accepting new clients (nonprofit leaders, board members and founders) who need a grant writer or fundraising/grant writing coach.

What I am good at>> Nonprofit Storytelling & Fundraising Coach | Helping nonprofit leaders secure funding, increase visibility & amplify impact.

Follow me for practical strategies to help nonprofits tell stronger stories, attract funding, and expand their impact.

Follow me on LinkedIn https://lnkd.in/gxeE8-nj

Starting a nonprofit is exciting—but can a new nonprofit get a grant?Yes! But it can be challenging.Funders often want t...
08/12/2026

Starting a nonprofit is exciting—but can a new nonprofit get a grant?
Yes! But it can be challenging.

Funders often want to see:
✅ A clear mission & strong structure
✅ Active programs with measurable impact
✅ Community references & partnerships
✅ Sound financial systems & governance
✅ An impact report showing results

If you’re new, put your house in order first. Build credibility, serve your community well, document your impact, and develop relationships with potential funders.

Don’t be discouraged by being small. Every great nonprofit started somewhere. Your impact matters.

You may be small, but you are mighty! 💪🏽

📌 Hi, I’m Esther—a Nonprofit Storytelling & Fundraising Coach helping nonprofit leaders secure funding, increase visibility, and amplify impact.

Follow for practical grant writing & fundraising tips.

NonprofitFounder SocialImpact CommunityImpact

08/08/2026

Tip # 1:: Know who your donor is. Don’t apply for a or before doing your research about your or # donor. nonprofits Fundraising

‼️Stop Chasing Every Grant. Do This Instead.I used to think the more grant opportunities I found, the better my chances ...
08/06/2026

‼️Stop Chasing Every Grant. Do This Instead.

I used to think the more grant opportunities I found, the better my chances of winning nonprofit funding.

I was wrong.

Spending hours scrolling through grant databases, foundation directories, and grant listings feels productive.

But most of the time?

It’s just busy work.

You end up applying for anything that looks close enough, then wonder why your grant applications keep getting rejected.

The truth is...

Successful grant writing isn’t about applying for more grants. It’s about applying for the right grants.

Start with one simple question:

🤷🏽‍♀️What do you actually need funding for?

Be specific.

Are you looking for funding for:
✅ School lunch programs?
✅ Staff salaries?
✅ Educational technology?
✅ Program expansion?
✅ Capacity building?
✅ Community outreach?

If you can’t clearly define your funding need, neither can your potential funders.

Next, identify your ideal grant funder.

Look for private foundations, corporate foundations, government grants, and philanthropic organizations that already invest in the type of work you do.

For example, if your nonprofit provides free meals to help improve student attendance, don’t just search for “open grants.”

Search for funders focused on:
• Education
• Child nutrition
• Food insecurity
• Youth development
• Family support
• Community impact

Then build a targeted prospect list.

Not 200 funders.

Just 20–50 grantmakers whose priorities closely align with your mission.

Research every one.

Read their funding guidelines.

Study previously funded projects.

Understand what outcomes they value.

Before you click Submit, ask yourself:

✔ Do we meet every eligibility requirement?

✔ Can we demonstrate measurable outcomes and community impact?

✔ Do we have the required documents ready?

✔ Does this funding opportunity move our strategic plan forward?

Donor Retention Starts with Gratitude, Not Another Ask! Here’s something I’ve learned.People don’t stay because you have...
08/05/2026

Donor Retention Starts with Gratitude, Not Another Ask!
Here’s something I’ve learned.

People don’t stay because you have the best fundraising campaign.
They stay because you made them feel like they mattered.

Most people make that first charitable donation because they believe in your mission.
That’s a big step.
But after that?
They want to know someone noticed. They want to know their gift did something real.

A simple thank-you. A quick update. A story that shows the impact.

It doesn’t have to be fancy.

That’s what donor stewardship really is.

It’s caring for people after they give. It’s remembering that every donor is a person before they’re a donation.

Too many organizations spend all their time looking for new supporters. I get it. We all need new donors.

But don’t forget the ones who already said “yes.”

Strong donor retention comes from strong relationships. When people feel seen, they give again. They tell others. They become recurring donors because they trust you, not because you asked one more time.

The best nonprofit fundraising isn’t about raising more money.

It’s about building more trust.

People may give once because they believe. They stay because they’re appreciated.

“Gratitude turns a one-time gift into a lasting relationship.

📌𝐇𝐢, 𝐈’𝐦 𝐄𝐬𝐭𝐡𝐞𝐫.
Follow me for practical strategies to help nonprofits tell stronger stories, attract funding, and expand their impact.

Follow me on LinkedIn http://linkedin.com/in/estheramunga

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