Marie Haynes Consulting Inc.

10/02/2023

⭕️Everything we know on Bard
⭕️Bing's ChatGPT integration
⭕️New guidelines on AI generated content
⭕️Lots of sites w traffic loss

For subscribers: a preview of an article on Bard, LaMDA, Sparrow & why I am concerned for many but also terribly excited.

Bard will change our industry. I share how I foresee websites struggling and more importantly why I am excited for the future.

03/02/2023

Is it worth paying attention to AI chat? I believe Google's introduction of AI chat to the search results will cause dramatic changes in how people search.

This is the most important newsletter I have written so far.

The search industry seems blissfully unaware of the disruption we are about to see.

In this episode:

▶Google introducing AI chat SOON (+ why that is very important)
▶Bing added ChatGPT to search today
▶Why we need to pay attention to this!
▶Auto-migration to GA4?
▶A whole lot of SEO tips and news

It's happening. Google introducing AI chat into search is going to change so many things. Also info on GA4 auto-migrations, Yandex code leak and Oct Spam Update recovery story.

29/09/2022

Massive newsletter this week🔥
🔸recapped the 3 big updates
🔸the latest from SearchOn - what SEOs need to know
🔸loads of SEO tips

This week the entire algo update section is free. Hopefully that helps! (There is so much confusion over recent updates.)

https://www.mariehaynes.com/newsletter/episode-254/

22/09/2022

Newsletter is out! This one has a bunch of stuff to help you cut through the confusion with all of these Google updates going on...

September core is still running. HCU has finished rolling out (but is always live). PRU is running now too.

(Algo update section is in its entirety for both the free and paid version this week.)

The helpful content update is finished rolling out. The September core is still underway and while that is happening, Google has launched a new update of the product reviews algorithm. Lots of tips in this episode on E-A-T, content and AI.

08/09/2022

This newsletter has a lot of speculation from me on the helpful content update and also some interesting things I'm seeing with sites having massive traffic spikes from late July until the start of the HCU.

✅Everything we know so far re the HCU
✅Bot traffic from Czechia and Seychelles
✅Lots of SERP changes this month
✅Full summary of the latest G help hangout

We're possibly finally starting to see some movement with the helpful content update. New info from Danny Sullivan to help us understand the HCU. Increased bot traffic is complicating GA and loads of SEO tips.

01/09/2022

Newsletter is live!

✅What is going on with the HCU? (Seriously, what *is* going on????)
✅Interview with Alan Kent from Google
✅Tips for eCommerce sites
✅Beginner structured data issues
✅and much more!

https://www.mariehaynes.com/newsletter/episode-250

Here's a preview of my talk with Alan Kent from Google. This bit on machine learning is so interesting!

31/08/2022

Google's helpful content update is going to cause so much confusion.

Google's helpful content is a dud so far, but I think that will change. It is in some ways similar to Panda and Penguin, but the differences are going to cause us so much confusion.

25/08/2022

Google's helpful content is live AND we have a newsletter out. It's a good day.

Hope you fare well with the update! It'll take two weeks to roll out so hang in there.
https://www.mariehaynes.com/newsletter/episode-249/

11/08/2022

‼️🚨Newsletter is PACKED this week🚨‼️

🔸Big MUM announcement
🔸Huge indexing issues
🔸Marie's early analysis of PRU hit sites
🔸New pros and cons structured data

And so many SEO tips.
https://www.mariehaynes.com/newsletter/episode-247/

04/08/2022

Did you know that Google recently updated their Quality Raters' Guidelines?

Here, Marie shares the five most interesting things that changed. There's new clarification on what YMYL is, what Google looks for in terms of E-A-T (so much more than author bios), and also some hints as to Google using machine learning to determine ranking factors.

In this episode Dr. Marie Haynes discusses five interesting changes Google has made to the Search Quality Evaluator Guidelines, including some information fr...

04/08/2022

Woo! It's newsletter day!

🔸The latest on the Product Reviews rollout
🔸Google may have to share algo insights with Rumble‼️
🔸Why are these pages ranking without author E-A-T?
🔸How to get a knowledge panel without Wikipedia

And much more!

https://www.mariehaynes.com/newsletter/episode-246/

01/08/2022

New blog post! What we can learn from the latest QRG update.
(There were a LOT of interesting changes!)

In the July 2022 update to the search quality evaluator guidelines, Google gave us some clear information on what topics are considered YMYL. We also discuss many other changes.