Electric Easel Inc

Electric Easel Inc Electric Easel is your on-demand digital team — a seamless extension of your marketing department without the extra overhead or hiring hassle.

We help growing businesses design, build, and manage digital experiences with precision and consistency. Electric Easel specializes in providing digital marketing services that help our clients grow their brands, businesses, and profits. We’re a tight-knit group of passionate strategists, creatives & technologists with a deep understanding of the digital marketing industry. What we do goes well beyond the scope of a traditional digital marketing agency. We are a trusted partner and collaborator — a true extension of your team. Employing just the right combination of design, functionality, content, and strategy, we’ll create a plan custom tailored to your objectives in order to achieve maximum results.

Turn your campaign idea into a focused, high-converting landing page.We created a new landing page for Thousand Trails t...
04/14/2026

Turn your campaign idea into a focused, high-converting landing page.

We created a new landing page for Thousand Trails to make it easy for families and fans to explore soccer-themed travel experiences this summer all in one place.

The page brings together key details, clear navigation, and a streamlined layout, so visitors can quickly find what they need and start planning with confidence. From simplified content structure to a more intuitive user flow, every element is designed to keep the experience focused, engaging, and easy to follow.

Is your website working for all your users? We can help: bit.ly/lets-talk-ee

✍️ New on the blog: How to Create a Voice for Your Brand That Actually SticksA strong brand voice isn’t about sounding c...
04/06/2026

✍️ New on the blog: How to Create a Voice for Your Brand That Actually Sticks

A strong brand voice isn’t about sounding clever. It's about sounding consistent and recognizable wherever people encounter you.

When your brand voice is clear, it helps you:
• Build trust over time
• Communicate with confidence
• Sound like the same brand across platforms

This post walks through how to define a voice that feels intentional, repeatable, and aligned with your business.

Read the full post → https://electriceasel.com/create-brand-voice/

🧠 New on the Blog: How to Use Visual Hierarchy to Guide Users and Boost ConversionsGood design doesn’t rely on guesswork...
03/30/2026

🧠 New on the Blog: How to Use Visual Hierarchy to Guide Users and Boost Conversions

Good design doesn’t rely on guesswork; it quietly guides people where to look and what to do next.

When visual hierarchy is working, your website:
• Makes information easier to scan
• Reduces friction and confusion
• Helps users take action with confidence

This post breaks down how intentional design choices can directly support clarity and conversions.

Read the full post → https://electriceasel.com/visual-hierarchy-web-design/

📰 New on the Blog: The Non-Negotiables: What Every Website Needs Behind the ScenesThe most important parts of your websi...
03/23/2026

📰 New on the Blog: The Non-Negotiables: What Every Website Needs Behind the Scenes

The most important parts of your website aren’t always visible, but they are doing the heavy lifting.

Behind-the-scenes essentials help your site:
• Load faster and function reliably
• Stay secure and scalable
• Support marketing and growth long-term

If your website looks fine but feels harder to manage than it should, this post explains what might be missing.

Read the full post → https://electriceasel.com/website-non-negotiables/

💻 Need a website that makes learning easier and more intuitive?We designed and developed a new site for Adoption Academy...
03/16/2026

💻 Need a website that makes learning easier and more intuitive?

We designed and developed a new site for Adoption Academy, built to deliver a smoother educational experience for users at every stage.
The updated design features clearer content structure, improved navigation, and responsive layouts that make learning feel simple—no matter the device. 🌱

See how thoughtful design supports meaningful missions: bit.ly/lets-talk-ee

✍️ New on the Blog: UX Mistakes That Are Hurting Your Website Conversion RateSometimes it’s not your traffic that’s the ...
03/12/2026

✍️ New on the Blog: UX Mistakes That Are Hurting Your Website Conversion Rate

Sometimes it’s not your traffic that’s the problem; it’s the experience once people arrive.

Small UX issues can quietly create friction that causes visitors to leave before they ever take action. Even things like confusing navigation, slow load times, or unclear calls-to-action can significantly reduce conversions.

In this post, we break down common UX mistakes that can prevent your website from turning visitors into leads, and what to do instead.

Read the full post → https://electriceasel.com/ux-mistakes-hurting-website-conversion-rate/

💬 “As a fast growing company that demands quick response and delivery we can always count on Electric Easel to deliver w...
03/09/2026

💬 “As a fast growing company that demands quick response and delivery we can always count on Electric Easel to deliver work that exceeds expectations. Electric Easel has been a true partner with us from the start and I would highly recommend them to anyone who is looking for original, professional marketing solutions.”

Feedback like this comes from showing up consistently and delivering quality work that performs.

Want a design & dev team that feels like part of your team? Let's chat: bit.ly/lets-talk-ee

✍️ New on the Blog: How to Design Social Graphics That Stay Consistent Across PlatformsConsistency isn’t about making ev...
03/05/2026

✍️ New on the Blog: How to Design Social Graphics That Stay Consistent Across Platforms

Consistency isn’t about making every post look the same. It’s about making your brand instantly recognizable.

When your social graphics are aligned across platforms, they:
• Reinforce brand trust
• Reduce visual noise
• Make your content easier to recognize (and remember)

This post breaks down how to design social graphics that feel cohesive without feeling repetitive.

Read the full post → https://electriceasel.com/consistent-social-graphics/

📱 Just Launched: Colorado Seafood 🦞We partnered with Colorado Seafood on a full website redesign; creating a cleaner, mo...
03/02/2026

📱 Just Launched: Colorado Seafood 🦞

We partnered with Colorado Seafood on a full website redesign; creating a cleaner, more modern experience that better reflects the quality of their products and makes it easier for customers to explore what they offer.

The new site features streamlined navigation, refreshed visuals, and improved performance to deliver a smoother, more intuitive browsing experience from start to finish.

🤝 “I can’t say enough about Electric Easel. They implemented a digital marketing strategy for us that produced immediate...
02/23/2026

🤝 “I can’t say enough about Electric Easel. They implemented a digital marketing strategy for us that produced immediate results and continues to exceed our expectations: traffic, leads, customers...you name it. They are an integral part of our business!”

Feedback like this is the result of strategic collaboration and work that is built to perform.

Want a design & dev team that feels like part of your team? Let's chat: bit.ly/lets-talk-ee

Address

2600 Behan Road Suite G
Crystal Lake
60014

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

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