Mavin Consulting

04/11/2023

15/12/2019

15/12/2019

Location, Location, Location....

A lot depends on the right location. You don’t want to end up making the wrong decision on this one by for example renting offices in an area with a bad reputation or difficult to find. We are able to provide you with a selection of options dependent on your requirements. Some countries are offering offices in free-zones where you don’t require a local sponsor which enables you to fully own your business and issue a certain number of visas. These free-zones are set-up in a way to ease the market entry especially for companies from abroad. However you might prefer to join force with a strong local partner who provides the political backing and has a rich network of influential connections. In that case we can advise not only on the partner by doing for you the background study but also on the location the partner is recommending.

15/12/2019

Running your business

Setting up and running the business abroad, especially the MENA region is often not the same as in Western countries. You cannot just replicate the setup as in your European or US home market with the same resources and same business approach and expect the same results, simply because of the major difference in how you run the business in the Arab world.

Therefore we are offering new market entrants a full support in managing the new company in any of the Arabic countries. From consulting and advisory roles on a board level up to staffing either the entire management or only selected roles within the company and running the same is the essence of our value to add.

It does not matter if it is sales, marketing or operations we have the experience and expertise to help you in the entire daily operation.

15/12/2019

Finding the best local talents

When you enter a new market you don’t want to start business with staff that is not familiar with local customs and the culture of the hosting country. Especially in the Arabic region,
where people are usually still very traditional, it is key to understand the local culture, in order to succeed in business. That means you need to hire sales and marketing personnel who are familiar with the market or even have already a customer base where you might want to tap into. In the last 20 years in the MENA region we were able to work with lots of local talents and therefore we have a rich base of professionals in several industries.

The language is another potential barrier you don’t want to deal with when entering a new market. Hence it is mission critical to make sure that especially the customer interfacing staff speaks the local language i.e. Arabic fluently.