18/09/2026
Two sessions. One week at InfoCommIndia . Plenty of ideas to take home. 🎤
Our Strategy Director 𝗡𝗶𝘁𝗮 𝗢𝗱𝗲𝗱𝗿𝗮 took the stage in Mumbai yesterday to share lessons from delivering AV across the Gulf. Here are a few that stuck with us:
✅ AV performs best when considered from the start. Collaboration between consultants, architects, designers and integrators from conception is what helps your technology function as intended.
✅ Put culture first. How people interact with a space is shaped by traditions, language and behaviour. Understand this first, and you will understand how to build AV that makes people’s journeys easier.
✅ Gulf nations are experts at this, creating spaces that feel specific to their location while balancing entertainment, technology and functionality.
Thank you InfoComm India for having us and to our fellow panelists for a fantastic discussion.
The week also started with a visit to the LEDX Technology factory. Our CEO John V Joseph got a first-hand look at the manufacturing process behind their custom LED displays for the AV industry. Thank you to the team for the tour!