17/01/2022
14 months ago, I began a Pivot Your Life program with 5 different business owners. 2 operated in the same town, similar businesses, staff, brand quality and target market.
1 implemented and followed a strategic realignment.
1 stopped at session 3 of the process.
Today, 1 business owner has ridden above the waves of stress cast by CoVid, developed an improved cashflow, whilst income from his business was 5% of the year previous. Moving early, taking powerful decisions and shifting his team's mindset to a new level, his young family is in good hands in the midst of the Omicron outbreak.
The other has relied on government assistance, struggled to survive, and is now desperate to sell his business, at below his purchase cost.
When the modelling is broken, it is not enough to critically examine the model. We have to build a new model. Corporations and governments take 2 years to implement large scale product or service changes. Universities take an additional 3 to research what is happening and provide a scientific basis to understand the model.
You, however, don't have the luxury of such a long-term strategic development. It is time tp shift your mindset.
Trust me, your business, brand and team will follow quality, kind and strategic leadership.
I have 2 places for businesses or business leaders to start this process right now. To make use of this window of opportunity, use the code 2PIVOT22 and look beyond your current reality.
Economics hasn't had a major shake-up since the 1970s, but the global financial crisis and COVID pandemic have exposed some glaring flaws in the conventional wisdom about how to run an economy.
