05/11/2018
3 P's of Success
There are hundreds of rules, Do’s & Don’ts and principles of running a business. While most of them are lessons learned by business owners across the years and generously shared by them with the world, it does become a challenge to decide which of these learnings to follow. Every business has its own unique journey, influenced by the team running it and many seemingly universal lessons tend to fall short when it comes to practical application.
However, there are some lessons or learnings which transcend all barriers – cultural, geographic or even personal. These key points are critical to the success of any business regardless of its stage, industry or location.
PRIORITIZE
There is a situation familiar to all business owners. They often feel overwhelmed by the amount of work they have to do.They tend to miss deadlines or just forget to do something important. Result – constantly racing against time and not knowing when to stop. Not the best way to go about work, you’d agree. But what is the solution?
Prioritize – albeit it is easier said than done. So, let us break it down.
The first step is to make a list of all the tasks or items you need to complete. For large projects, identify individual tasks that move the project forward. The key to identifying individual tasks is that you should be able to estimate the amount of time they’d require to be completed. It may be a few hours or days or even weeks but it would help to know how long you’d need to complete them.
Next step is to assess their value – how important is each of the tasks to your business, and in how many ways? This will enable you to successfully choose the most critical ones to attack first.
Once you have made a start with the list, make sure you adhere to it while factoring in unforeseen issues which are part of every business. A good combination of discipline and flexibility will see you work down the list with good speed and success.
PROSPECT
No matter which business you are in, you cannot achieve more success, earn more money, or anything of the sort if you don't seek out the opportunities and then grab them! There is a ton of prospecting for you to do from now and until you retire. Prospecting can come in many forms, you can do it small scale and seek out clients locally and on online forums who need services or products that you can offer them. Or, it can be done on a larger scale where you look to interface with them directly through seminars and workshops.
Prospecting can land you one extra deal this year, or it can land you 1,000 extra deals! How's that for increasing your profits? Even if you successfully obtain one client or make only one sale as a direct result of your extra 'prospecting' you will enhance your business and increase your profits.
Remember, it is all about your business and while you may not able to take time out for prospecting too often, but do it whenever possible. Any time is a good time to update, upgrade and take your business to the next level.
PACE
We all know things are a-changing, but we don’t know how fast and in how many thousands of ways!
Running a business can be a very intensely involving process, leaving little bandwidth to keep an eye on the fast changing world around you.
Difficult as it may be, but you have to keep pace with the world. There is no other way to survive and succeed. New opportunities, and indeed threats, will come out of the changing landscape around you – in the field of IT, communication technology or even better insights into human behavior.
Go out there and see what's hot -- and what people are looking at, falling in love with and buying.How can artificial intelligence affect your business, or the lives of those who buy from you? It's very easy to stick with what you already know and are routinely doing on a daily or weekly basis. But, if you take the time to look around and take in the new stuff, it will certainly benefit the way you approach your business.
Prioritize, Prospect and Pace. Make them part of your business philosophy. Your bottom line will thank you for it.