04/07/2022
If you are travelling with a smartphone , it doesn't matter where you go, whether you are connected to the internet or not, all your activities are stored and sent to a database when mobile gets connected with wifi. Here is what google has stored about my movement during the last 4 weeks.
Surprised ???
Well, we don't have to because we all are paying google with our information for the free services that we are using in our daily life. The old saying, “there ain’t no such thing as a free lunch,” still holds true.
This is a topic to be aware of but it's not a bad thing. If you are concerned about privacy, better avoid smart things, avoid google and miss all unavoidable important services or LEARN to utilise and create your own fortune.
For business, data/information is the key for success. These data helps to target & retarget audiences, save budget on advertising, plan and create better strategies, predict perfectly, improve customer service and many more. This is a core substance for digital marketing. Traditionally, in physical business, one has to visit and present a product or service to a client which is expensive, frustrating and time consuming. Instead, adopt digital marketing, segment your target market & boost your sales all within few clicks.
If you are passionate about starting your digital business or willing to know what business you can do online drop a line in the chat section. Cheers !