Sue Mathieson Business Strategist

Sue Mathieson Business Strategist I help people SHINE through their business
Copy this link http://bit.ly/2NFCJXc into your browser for your next step in finding the 'X' factor in your business

19/03/2026

My invitation for you to join me on this journey…
Particularly if you’re someone who has been a caregiver, had a child or family member with long term illness or another situation that has required you to be ‘on alert’ for a long time. Our bodies keep going…but never quite ‘stand down’….

CEOs Under Pressure – Is Your Purpose a True Advantage or Just a PR Statement?Running a business isn’t just about hittin...
03/02/2025

CEOs Under Pressure – Is Your Purpose a True Advantage or Just a PR Statement?

Running a business isn’t just about hitting targets—it’s about staying true to why you started in the first place.

But let’s be honest…
📉 If your team is disengaged, your growth has stalled, or decision-making feels reactive instead of strategic, then your company’s purpose isn’t working as a competitive advantage—it’s just words on a website.

The best leaders don’t just talk about purpose. They use it to:
✅ Make tough decisions with clarity and confidence.
✅ Align teams and ignite real engagement.
✅ Create a workplace that attracts top talent (and keeps them).
✅ Drive measurable business growth—not just good PR.

💡 If you’re feeling the weight of leadership right now, it’s not about working harder—it’s about realigning with purpose in a way that fuels results.

Let's talk.

Drop a 🔥 in the comments if you’re ready to lead with clarity, not just pressure.

Preparing for Tuesday's masterclass where the topic is - Strengthening your business to withstand the pressures!
02/02/2025

Preparing for Tuesday's masterclass where the topic is - Strengthening your business to withstand the pressures!



ARE YOU ASKING THE RIGHT PEOPLE?Business leaders, are you struggling to get clear on your competitive advantages?Check w...
31/01/2025

ARE YOU ASKING THE RIGHT PEOPLE?

Business leaders, are you struggling to get clear on your competitive advantages?

Check where you are gathering your insights from - are you including your employees and your customers?

They often have a clearer view of what sets your organisation apart from others.

Without these perspectives, you may be missing out on valuable input that could bring you the clarity you desire.



ARE YOU DILUTING YOUR BRAND?In highly competitive industries, leaders may focus on replicating competitors' strategies r...
30/01/2025

ARE YOU DILUTING YOUR BRAND?

In highly competitive industries, leaders may focus on replicating competitors' strategies rather than identifying what makes their own business unique.

The issue with this "me too" approach is that it can lead to a diluted brand identity and missed opportunities to capitalise on distinctive capabilities.

Surrender, and lean into the uniqueness of your business!



PACKAGE YOUR GIFTS!This week we celebrated nominees and award winners for Australia Day honours...Learning about the inc...
29/01/2025

PACKAGE YOUR GIFTS!

This week we celebrated nominees and award winners for Australia Day honours...

Learning about the incredible work that many individuals are doing was most inspiring.

Brother Thomas Oliver (Olly) Pickett was named Senior Australian of the Year 2025 for his work with Wheelchairs for Kids.

This organisation provides free adjustable wheelchairs and occupational therapy expertise for children aged 4 to 16 in developing countries, literally getting them 'off the ground' so that they can engage with their peers, go to school and integrate in their communities.

Since 1996 they have custom-build over 60,000 wheelchairs, distributing them to children in more than 80 countries.

Brother Thomas Oliver Pickett AM co-founded Wheelchairs For Kids in 1996 to provide adjustable wheelchairs and occupational therapy expertise for children in...

EMBRACE YOUR UNIQUENESS!Do you ever take time to reflect on your achievements?To really consider what made them possible...
28/01/2025

EMBRACE YOUR UNIQUENESS!

Do you ever take time to reflect on your achievements?

To really consider what made them possible?

Maybe it was your attention to detail, your commitment, your discipline, your courage, a skill that you’ve learned and mastered, your care and concern for others…

Through self-reflection we recognise our strengths and the opportunities for growth.

Building this self-awareness leads us to a greater confidence in our sense of purpose.
I’d love to hear one of your most meaningful achievements…because little things matter, and all have a ripple effect!!



From a marketing perspective, “gifts” refer to our competitive advantage.Why would someone hire us to speak/coach/mentor...
27/01/2025

From a marketing perspective, “gifts” refer to our competitive advantage.

Why would someone hire us to speak/coach/mentor?
What does our business do better than all others?
What does our business do that no other business does?

Do you have answers to these questions?

Would you like someone impartial to brainstorm with?

Act now and click on the link in the comments.



YOU ARE GIFTED!We all are.However, are you having a hard time giving of yourself, or even receiving from others their gi...
26/01/2025

YOU ARE GIFTED!

We all are.

However, are you having a hard time giving of yourself, or even receiving from others their gift?

Lean back into your purpose, allow that to integrate with your gifts, and let go of any fear that may be stopping you sharing your gifts.



WHAT DIFFERENTIATES YOU?What sets you apart as a leader?What sets your business apart from others?When discussing this q...
26/01/2025

WHAT DIFFERENTIATES YOU?

What sets you apart as a leader?

What sets your business apart from others?

When discussing this question in The Integrity Game ® 90 Day Challenge 2024 in the context of GIFTS (talents/skills/abilities), I found Ellie’s response very thought provoking…

“When you believe you are the originator of your gift and it’s coming from you, then it’s very difficult to do anything with that gift, you get stuck.
When you realise that the gift is flowing through you from a higher place, from a greater wisdom and your job is not to create this gift but to translate it into the world (ie. You are the faucet, not the water)…when you realise that, you can get out of the way and let your gift come into the world.
When you openly receive that back – positive or negative – you remain in service”

What difference would it make to your life, to your business, if you became the faucet and not the water?



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Berwick, VIC
3806

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