25/10/2026
Your pay was whatever was left over.
You run payroll on a Thursday. Everyone gets paid, including you.
Except you're not an amount. You're what's still in the account on Friday.
Your accountant can tell you roughly what that number was this year. But ask yourself a harder question: did you decide it, or did it just happen?
New data suggests it's happening to most owners. In the COSBOA and Square State of Small Business Report 2026:
Only around 1 in 4 owners paid themselves more than a year ago.
About the same share paid themselves less.
2 in 5 are working more hours.
1 in 4 worked longer for pay that was flat or lower.
And the typical business grew revenue 3.9% against inflation of 3.8%. Holding ground, not getting ahead.
So the business kept running. The owner's wage just didn't keep up with the owner's hours.
Here's the change.
Your pay isn't a leftover. It's a line.
Put your wage in the forecast like any other cost, as an amount you chose. Then run the numbers against real pricing and real margins.
If they can carry it, pay it and stop feeling guilty about it.
If they can't, that's not a pay problem. It's a pricing or margin problem, and now you can actually see it.
Want the line to be a number you picked, not what survived the month?
DM PAYDAY and we'll help you set it properly.
Source: COSBOA and Square, State of Small Business Report 2026, based on Square data from hundreds of thousands of Australian sellers and a survey of 608 small business owners.