Curated Agency

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Curated Agency We make brands, people, and places media-worthy. Award-winning PR agency based in Sydney, crafting stories that get seen, heard, and remembered.

Your Story, Told Like Never Before. Curated Agency — formerly Millennium Communications — is an award-winning PR agency building bold media strategies for hospitality brands, lifestyle businesses, and driven founders ready to be seen and remembered.

What do a Spice Bag, Buffalo Wings and the Everything Bagel have in common? Yes, they’re our go-to 1am snacks, but all t...
21/10/2026

What do a Spice Bag, Buffalo Wings and the Everything Bagel have in common? Yes, they’re our go-to 1am snacks, but all three started as staff meals.

Some of the world’s most-loved dishes were never meant to make the menu. They were thrown together after a shift with whatever was left on hand.

The rest, as they say, is history. Swipe for our favourite Sydney spots for each >>

Love a good food origin story as much as we do? Get in touch: [email protected]

September, you were a busy one! From shoots to strategy, client wins and everything in between, we’ve been on the go all...
12/10/2026

September, you were a busy one! From shoots to strategy, client wins and everything in between, we’ve been on the go all month (and somehow survived the camera roll chaos). Swipe for a closer look at what we’ve been up to >

Got something in mind? We’d love to hear from you 💌 [email protected]

Today is grand opening day at O'Donuts Haymarket. 🍩Our client’s second Sydney store is officially open on Harbour Street...
09/10/2026

Today is grand opening day at O'Donuts Haymarket. 🍩

Our client’s second Sydney store is officially open on Harbour Street, with an expanded menu spanning sweet and savoury – matcha, pistachio, brûlée custard, ube and banana hazelnut, alongside savoury options like truffle cheese and smoked ham.

Japanese Nama donuts, worth the queue. Slow-proofed pumpkin-blended dough, made fresh daily.

📍 Shop 6, 78 Harbour Street, Haymarket | Open Now

Plot twist: a press release isn't the main character. It's just one tool, and we have many in our arsenal.Swipe for six ...
09/10/2026

Plot twist: a press release isn't the main character. It's just one tool, and we have many in our arsenal.

Swipe for six other ways to get your venue in front of media 👉

Want a PR strategy that goes beyond the release?
📩 Let's chat: [email protected]

From the team behind Run Dos Run comes a taquería and tequila bar bringing the biggest agave spirits list in Cronulla. F...
07/10/2026

From the team behind Run Dos Run comes a taquería and tequila bar bringing the biggest agave spirits list in Cronulla.

Founders Gerry and Harriet Macip have combined their Mexico City roots and love of Italian food for a menu that's made for sharing. Think quesabirria tacos with a rich consommé for dipping, alongside Neapolitan-style pizzas made with 48-hour fermented dough – fired in an oven imported from Italy.

It's relaxed and family-friendly early in the week (kids 12 and under eat free on Sundays), then things shift gears on the weekend with bottomless lunches, DJs and Mango Margaritas with a habanero kick.

Welcome to Curated, Retro Cronulla 🌮🍕
Want to know more? [email protected]

A little recap of last week at Curated. ⭐️ earned their spot on Concrete Playground's list of Sydney's most famous takea...
06/10/2026

A little recap of last week at Curated. ⭐️

earned their spot on Concrete Playground's list of Sydney's most famous takeaway spots – named the best charcoal chicken in the city.
sydney had their Group Executive Chef Lio Susilo featured on 9 News busting the biggest steak cooking myths.

landed in Urban List following their renovation and reopening at King Street Wharf.

was published with an important opinion piece on domestic violence around major sporting events.

of Its Simple Finance made it to Yahoo Finance

Wrapped the week with a photoshoot for - stay tuned to see the outcome 🤤. 🍩

Not a bad week. Swipe to see the love >>

Want results like these? Let's connect. 📩 [email protected]

22/09/2026

"Working with Curated changed everything for us."

shares how Curated Agency has shaped Mt Lewis Pizzeria's reputation and visibility in Sydney media – and why he keeps coming back year after year.

Want the Curated Effect? Get in touch: 📩 [email protected]

18/09/2026

Good PR photography isn't luck of the draw – it's knowing what media actually want and preparing accordingly. And that starts with a strong brief. .merhi walks through our Curated method for nailing it every time 📸

Your next collab could be with one of our clients 📲We are updating our curated creator list. A network of content creato...
17/09/2026

Your next collab could be with one of our clients 📲

We are updating our curated creator list. A network of content creators we tap into for collaborations across our hospitality portfolio.

If you have 5K+ followers and love great food and dining experiences, we want you on our radar.

Register via the link in bio and we'll be in touch when the right opportunity comes up 🤍.
Questions? 📧 [email protected]

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Castle Hill, NSW

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