01/10/2026
Bold prints met bolder hair. We’re so proud to see Alter Ego Italy as the Official Hair Partner of Roberto Cavalli’s SS27 “House of Prints” show at Milan Fashion Week 🐆
This season we saw runway-ready looks that celebrate the wild, glamorous spirit of the house, from sculpted texture to high-shine finishes.
As proud and exclusive wholesalers of alteregoitalyaustralia, we’re thrilled to bring the same Italian professional quality that hits the runway to salons across South Australia.
Congratulations to the whole Alter Ego Italy – The PRO side of haircare team and Roberto Cavalli Personal on an unforgettable show.
Want the backstage-to-salon look? Get in touch to stock Alter Ego Italy in your salon.
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