Haley Berryman Copywriting

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Sharing a slice of my 2025 — the milestones, the moments that made me feel alive, and the experiences that shaped me…🎂 T...
30/12/2025

Sharing a slice of my 2025 — the milestones, the moments that made me feel alive, and the experiences that shaped me…

🎂 Turned 41
👰‍♀️Travelled to NZ for a friend’s wedding + reconnected with high school besties
🎺 Went to Bluesfest (loved: , , )
😝 Got a new tattoo
🪬Did one solo biz/life vision retreat at a fancy hotel
🎶 Started going to more gigs: Yaima, Press Club, Velvet Trip & The Peep Temple
⚖️ Navigated my first full year as a solo mum with majority care (🫠 but also proud)
🛝 Watched my babies grow (no more dummies, naps or nappies = not so baby anymore 🥲)
🌶️ Worked with a somatic s*x coach to expand my pleasure bandwidth (highly recommend Verena )
❤️‍🔥 Started dating for the first time in 12+ years — total app newb
📝 Wrote a lot of poetry (mostly smutty!)
💃 Started dancing again (love the gals at )
🪩 Discovered ecstatic dance
💪 Started regular strength training — shoutout Briley and crew
🔪 Had surgery + gained a new scar on my forehead (thanks skin cancer 😓)
🌹Deepened my connection to astrology, the cosmos + devotion on two soul-shaping journeys with the incredible
✈️ Visited Melbourne twice for family, music + friends
🍾 Celebrated 9 years of self employment
💥Met incredible business women at .au incl the magnetic Erika
🛟Hired a part time morning nanny (life-changing)
🎨 Did one creative escape to work on a lil brand refresh *coming in 2026*
💻Helped 8x epic brands w/ brand strategy, messaging + copy — mostly repeat + ongoing clients 🙏🏻
🤘🏽Went to Good Things Festival — finally saw ( ) &
🦉Found a mentor (one of the best brand strategists in the biz )
🐨 Got approved as an Australian citizen — official next year
🏖️ Spent countless days at the beach
🎄Flew back to NZ with my kids for Christmas

It’s fun to travel back through these moments (and there were plenty of tough ones not mentioned too)! If you’re reading this, thanks for being part of my year too. Much love & NY blessings. Stay wild! ❤️‍🔥

As much as I love being creative, I’m also the weirdo who gets a thrill out of spreadsheets and sentence structure. I ca...
30/10/2025

As much as I love being creative, I’m also the weirdo who gets a thrill out of spreadsheets and sentence structure. I can lose hours picking apart why one word hits harder than another. Maybe it’s the strategist in me — or maybe it’s just my ADHD in hyper-focus mode. 🤓

Either way, when I create something (like my offers), I want to be damn sure they solve a real problem and help you get where you want to go.

And that’s where you come in. I need your brain data. 🧠

If you’re a business founder, creative, or marketing leader and haven’t had a chance yet, there’s still time to share your thoughts on brand voice, messaging, and AI’s role in all of this as you grow.

👉 Take the short survey via my link in bio

I’ve extended the survey prize draw until Monday 3rd November. By helping me out, you’re not just feeding my inner data-nerd — you’ll also go in the draw to win a free Brand Voice Audit with yours truly (valued at $699).

I’m in my “burn it down, build it better” era and your insights help me shape what’s next.

Watch this space. 🔥            

👋 Is this YOU?A business leader or founder whose brand is growing — but you’re still the one rewriting every caption, br...
17/10/2025

👋 Is this YOU?

A business leader or founder whose brand is growing — but you’re still the one rewriting every caption, briefing every freelancer, and tweaking every word because no one can quite capture your voice (not even 'ol mate ChatGPT).

You want to stop being the bottleneck — and finally get your voice out of your head, so your team (and AI tools) can sound as good as you while you focus on other growth areas and gain back a whole lot more freedom.

If that’s a yes, please take a few minutes to complete my short 3-min survey.

🧡 Complete it before Monday 27 October and go in the draw to win a free Brand Voice Audit with yours truly (valued at $699).

👉 Link in bio.

P.S. I’m in my “burn it down, build it better” era — and your insights will help shape what comes next. Watch this space. 🔥

📷 The people, moments and things making life sweet lately.     🌊🍓🌞
20/07/2025

📷 The people, moments and things making life sweet lately. 🌊🍓🌞

Wrapping up October 💫📸I’ve been very MIA on the ‘ol feed (honestly, showing up has been a struggle for a while now…let’s...
06/11/2024

Wrapping up October 💫📸

I’ve been very MIA on the ‘ol feed (honestly, showing up has been a struggle for a while now…let’s save that chat for another time), but lately, I’ve felt drawn to share and connect again.

But this time, in a way that I enjoy*.

Since there’s always so much happening in my world, and I take a gazillion photos (86,359 and counting…😬), I thought this monthly photo dump could be a cool way to keep you in the loop.

But also, it’s a reminder for me to pause, take it all in, and look at my damn camera roll! 📷

So back to October…I’m grateful for the work, the connections, the growth, and the lil moments in between. Swipe to see what’s been happening in my world. 💞

*PSA: I don’t have a master plan for what showing up in a way that I “enjoy“ looks like, so when I figure it out I’ll let you know. 👍In the meantime, please enjoy my messy imperfect experiments.

🪩  Doors to Write Your Site close TODAY at 4pm AEST. 🪩⠀⠀⠀⠀⠀⠀⠀⠀⠀If you’re still deciding if this investment is worth it f...
29/02/2024

🪩 Doors to Write Your Site close TODAY at 4pm AEST. 🪩
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If you’re still deciding if this investment is worth it for you. I’ll be honest…
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Yes, it’s going to take some work

Yes, it might feel daunting

Yes, you might feel like you have no time for this
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But I want you to know this —
spending time in this area of your business WILL benefit you over and over again! 
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Don’t miss this chance to transform your web copy with profitable messaging and a one-of-a-kind brand voice that charms the pants of your dream clients in 2024 and helps you grow!
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We assemble for our first lesson 12noon AEST Monday 🤓
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Are you coming?
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Link in bio to enrol 👆
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P.s. If you’re keen but worried about cash flow, you can jump in for just $290 now with the payment plan option then just pay monthly again x5.

Imagine having your crystal-clear message, authentic brand voice, and fresh web copy done and dusted in just 4-weeks!? E...
28/02/2024

Imagine having your crystal-clear message, authentic brand voice, and fresh web copy done and dusted in just 4-weeks!?

Even if…

🤔You feel like you have no time
🤔You don’t consider yourself a ‘writer’
🤗You haven’t figured out your message yet (BTW we’ll do that together!)

You CAN do it.

Swipe to meet some past WYS students who killed it. ❤️‍🔥 If they can do it, you can too!

Ready to join? We kick off Monday! Link in bio.

I had the opportunity to join Nikki  on her podcast , where we dove into the intricacies of brand strategy. It's more th...
14/11/2023

I had the opportunity to join Nikki on her podcast , where we dove into the intricacies of brand strategy. It's more than just buzzwords, it's about crafting a memorable and authentic business identity.
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Here's a peek at what we unpacked...
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🧠 Standing out isn't just cool, it's crucial! Embrace your uniqueness.
🧠 The heart of a business is where true magic happens — understanding this is key to success.
🧠 A brand is more than words or logos, it's an ethos. Live it, breathe it, be it.
🧠 Intentionally crafting your voice and messaging strategically creates lasting connections.
🧠 Don't forget to revisit and evolve your strategy, this helps you stand out and seize opportunities.
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Curious to hear more? 🎧 Search Women Wealth WordPress on your favourite podcast platform. And hey, drop a comment to let me know what part inspires you! ✨
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Guess what? 👻 I've just opened up three final Buy My Day spots for 2023 and they're up for grabs! ⠀⠀⠀⠀⠀⠀⠀⠀⠀🗓 Available D...
31/10/2023

Guess what? 👻 I've just opened up three final Buy My Day spots for 2023 and they're up for grabs!
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🗓 Available Dates:
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Monday 6 November
Monday 20 November
Monday 4 December
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You've got ambitions, and zero time for writer's block (especially at this time of year!). So, let me swoop in and craft your content while you focus on your big-picture dreams.
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When you lock in a Buy My Day spot, you're getting far more than words on a page. You're getting access to my strategic brain, creativity, proven processes, and 16+ years of marketing communications knowledge.
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🧠 While every VIP day is different, here's an idea of what your VIP day could cover:
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Lead nurturing email sequence
Simple website copy
Personal/team bios
Medium sales page
Blog posts
Client welcome kit
BFCM/Holiday season promo
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Ready to check a lingering copywriting project off your to-do list? Let’s chat! Book a free 15-min chat to explore what's possible. Link in bio. ☎️
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Ever feel like something's holding your business back? It could be inconsistent sales, a lack of focus, or self-doubt yo...
25/10/2023

Ever feel like something's holding your business back? It could be inconsistent sales, a lack of focus, or self-doubt you just can't shake.
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Pinpointing the culprit is tricky, right?
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So you busy yourself with different marketing tactics and hope for the best. 🤞🏼
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Unfortunately, this approach is like watering the leaves of a wilting plant while ignoring its roots. Sure, the leaves might perk up temporarily, but the core issue lies beneath the soil, unaddressed.
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Enter brand strategy 👋🏼🕺🌳
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Brand strategy is the roots that support, nourish, and connect all parts of your business. It provides the necessary structure for meaningful decisions and messaging that hits just right.
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When your brand strategy is misaligned (or nonexistent 🙈), you can't blossom at your best!
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So, if you feel something's holding your business back, start with brand strategy. When you strengthen your roots, you set the scene for sustainable, long-term success.
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If you're ready to craft a strong brand foundation book a free chat with me 🤙. I'm now booking February/March 2024 with onboarding in December. ❤️‍🔥
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Address

4 Starling Street
Fitzroy, VIC
4220

Opening Hours

Tuesday 9am - 4pm
Wednesday 9am - 4pm
Thursday 9am - 4pm

Telephone

+61450356232

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