DAIS Brand Strategy Advisors

DAIS Brand Strategy Advisors We are passionate about the value of building brand as an asset to deliver a return on investment.

Established in 1989, DAIS is the leading Australian brand consultancy behind many successful local, national and international brands.

Two disciplines. One powerful idea.Since DAIS first branded Modoras in 2007, the business has scaled significantly. But ...
21/05/2026

Two disciplines. One powerful idea.

Since DAIS first branded Modoras in 2007, the business has scaled significantly. But the new acquisitions transformed its capabilities in ways that weren’t reflected in its brand language, structure, or design system.

We united their accounting and wealth management offer with a positioning statement that says everything: Accounting for Wealth.

Sometimes three words change everything.

04/05/2026

Nature credits are only as valuable as the brand behind them.

In an unregulated market, generic naming was quietly undermining the value of Eco-Markets Australia's nature credits. So we built them something no competitor could copy; a trademarked name that's fully owned and signals authority.

Envomark. Environmental markets. A mark of approval. The benchmark standard. An ownable asset for their business.

When complexity is holding your brand back, clarity is the strategy.We helped Eco-Markets Australia transform into Envom...
27/04/2026

When complexity is holding your brand back, clarity is the strategy.

We helped Eco-Markets Australia transform into Envomark, creating a unified, trademarkable brand built to lead Australia's environmental credits market.

New name. New identity. Real market impact.

We’re proud to share that DAIS has been awarded Silver for Best Naming Strategy at the Transform Awards ANZ 2025 for Red...
01/12/2025

We’re proud to share that DAIS has been awarded Silver for Best Naming Strategy at the Transform Awards ANZ 2025 for Redemont.

Naming is one of our defining strengths; creating distinctive, ownable names with clear trademark pathways. But even more importantly, our names are built with meaning. They open the gateway to a brand’s story, spark connection and give people something real to lean into.

This recognition reflects the thinking, discipline and creativity our team brings to every naming brief. See the full case study on our website.

03/10/2025

We’re excited to share that our work with RedeMont has been shortlisted for Best Naming Strategy (Rename) at the upcoming Transform magazine awards ANZ!

A huge thank you to the RedeMont Partnership, their incredible team, and Lee James for trusting us to bring this new brand to life. We’re so proud to see your brand take centre stage on our DAIS.

🎉 Say hello to Hailo – now a Silver award winner at the International Visual Identity Awards!We partnered with Hailo thr...
09/09/2025

🎉 Say hello to Hailo – now a Silver award winner at the International Visual Identity Awards!

We partnered with Hailo through our 10 Chances for Change initiative, our 10-year commitment (2020–2030) to giving back and supporting projects that create change aligned with the United Nations Sustainable Development Goals. As part of this initiative, we donated $100K of brand strategy and creative to help Hailo craft a bold, meaningful, and impactful brand identity.

Seeing their vision recognised on the international stage is incredibly rewarding. Congratulations to the Hailo Solutions team, for proving that design can do more than look good; it can help drive real change.

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Happy 8 year DAIS Anniversary to Sarah!After recently returning from maternity leave, Sarah has stepped back into the fo...
28/08/2025

Happy 8 year DAIS Anniversary to Sarah!

After recently returning from maternity leave, Sarah has stepped back into the fold with her signature blend of strategic insight and creative flair. We’re so grateful for Sarah’s dedication and leadership, and excited to see the brilliant work she will continue to shape with our team.

07/08/2025

We bottled CERTLOC’s mission into a bold campaign: Don’t Settle for Skilled, get CERTLOC Certified.

A call to challenge industry norms and raise the bar for safety and standards - everywhere.

We evolved the CERTLOC brand mark to convey a subtle verification symbol and bold new positioning.
05/08/2025

We evolved the CERTLOC brand mark to convey a subtle verification symbol and bold new positioning.

31/07/2025

When DBYD came to us, their message was getting lost—despite being leaders in Locator Safety.

Together with , we created a globally viable name, bold identity, and clear positioning to deliver one powerful promise: Find certainty.

The result? A brand that’s confident, future-ready, and driving real change across the industry.


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Address

2/200 Barry Parade Fortitude Valley
Fortitude Valley, QLD
4006

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

Telephone

+61732160990

Website

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