02/04/2017
How many of us feel unappealing when we don't wear make-up?
How often do we walk out the house without any make-up on?
Don't we always carry that little 'lippy' with us? One in the handbag (or maybe a few), one in the car, one in the sports bag, one in the top drawer of the office desk? I know that I feel half dressed without my lipstick on.
My mom never went anywhere without at least a lipstick on. She would still do without the eye shadow or mascara but never without a lipstick. She applied it more frequently than Donald Trump says 'It's true'.
Her role model was probably Doris Day or Gina Lolobrigida. Now some of you reading this might be thinking .... 'Who???'
The point I'm trying to make is that we all have role models when it comes to fashion and make-up. We follow the example of our older sisters, fashion idols, actresses etc. But more than anything else we follow the example set by the media.
Now the media uses a well known tool called PHOTOSHOP! Photoshop is like waving a magic digital wand. A little clone of this, a little healing of that, a brush swish here, a dodge, burn or sponge there and ABRACADABRA! Magic....... and a transformed image.
Basically think about it... we are 7.4 billion people on this earth with the s*x ratio more or less equal at 101 males to 100 females. That's a lot of people and potentially a lot of profit if a brand is successfully launched. So of course the advertising companies are going to do whatever they can to make their models look the best.
Sad to say but I am no Photoshop guru, but I managed to 'transform' this model's face with only a few brush strokes. Years ago when we did the photo shoot, her child-like innocence with her face splattered all over with tiny freckles was really attractive but it's simply not what the magazine editors want to see. Do you think the Photoshopped image looks better? Which image will sell you a lipstick?
We continuously compare ourselves to images in magazines, advertisements on TV and posters in the very gym where we are trying to improve our body image. The reality is that we don't look like the people in the magazines. Even the people in the magazines don't look like that in reality. It's all false advertising.
By all means go to the gym because you want to stay healthy and wear that lipstick because you want to look more attractive. But just keep in mind that not everything is about appearance and it's about time that we embrace who we are and stop comparing ourselves to unrealistic reflections in the media.