26/03/2026
Brutal honesty can drive innovation.
Carl Pei, co founder of Nothing, doesn’t shy away from criticizing even his own products. When shown a new foldable phone design, he didn’t hold back: “Looks like sh**, so probably zero R&D cost.”
From pointing out “finger-trapping” hinges to calling certain features questionable, Pei’s blunt feedback highlights why Nothing focuses on clean, thoughtful design. No fluff, just truth—and constant improvement.
Source: Nothing | YouTube
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