Like She Owns the Place

20/10/2026

Want expert digital support for your business for just $110?

I’m excited to share that I’m now coaching business owners through the Australian Government Digital Solutions Program.
Here’s how it works. If you’re approved, you pay a $110 co-contribution fee and get 5 hours of private mentoring (valued at $1,995) focused on the digital skills and solutions your business needs right now.

We work together on your business, and you can choose to go strategic, hands-on, or a mix of both. Think social media, digital marketing, website improvements, customer journeys, AI tools, and practical ways to build digital assets and prototypes without the overwhelm.

The sessions are not done-for-you. I work alongside you, so you leave knowing how to do it and feeling confident to keep going.
You also get access to free workshops, webinars and on-demand tutorials as part of the program.

To be eligible, your business needs to:
Be for-profit with an active ABN
Have fewer than 20 full-time equivalent employees
Be based in NSW or the ACT

If you’d like to work with me, apply through the link below and add "Katie" as who referred you.

Apply here: digitalsolutionsprogram.com.au/apply

Know a small business owner who could use this? Tag them or send this their way.

Apply for the Digital Solutions Program. This form includes everything we need to confirm your eligibility for the program. It is the only application form you need to complete before booking your first mentoring session. If approved, you will be able to access 5 hours of private mentoring and digit...

01/10/2026

Does your business feel like it's running you instead of the other way around?

I get it. And here's the thing, there's no one size fits all fix for that (no matter what the productivity gurus tell you).

The systems that actually work are the ones built around YOUR ability and YOUR capacity, not some generic template you found on Pinterest at 11pm.

That's the work I do with business owners every day. We find what fits, so it feels empowering, not overwhelming. Because you don't need more hustle. You need a strategy that actually works for your life.

If you're ready to stop forcing yourself into systems that don't fit, let's chat. Strategy. Content. Confidence. 💛

27/09/2026

Real talk: content planning doesn't have to feel like a second job.

This is my DIY method, and it's basically a cheat sheet for your whole month. One Google Doc, broken down week by week: the date, the format (carousel, reel, whatever works), what it's about, caption ideas and your call to action already sorted.

No blank page panic. No "what do I even post today" spiral.

The best part? It flexes around how you actually work. Batch queen? Sit down once and knock out the whole month. More of a little-and-often person? Use it as your daily checklist and tick things off as you go.

This is what I mean when I say social media is strategy, not just winging it and hoping something lands. A bit of structure up front means you're never starting from zero.

Want the DIY version or ready to hand the whole thing off? That's exactly what we unpack inside OYSC.

23/09/2026

Real talk: your content calendar isn't the strategy. It's just the output of one.

I get asked all the time "how many times a week should I be posting?" and honestly, that's the least important question. 3, 4, 5 posts plus a story set, sure, that's the rhythm. But rhythm without direction is just noise.

Here's what I actually dig into before we talk posting frequency:
→ What's the call to action, actually
→ Who is the ideal customer we're speaking to
→ Where are we leading them from social (bio links matter more than you think)

That's the bit that gets skipped when social media gets treated like a checklist instead of a business strategy. Onboarding a new client isn't just "here's your content plan." It's understanding your business well enough to make every post a decision, not just a task.

If you're posting consistently and still wondering why it's not converting, this is probably why. Foundations before growth, always.

22/09/2026

Vague offers create exhausting marketing.

When your offer is unclear, every part of showing up online gets harder:

You attract enquiries from people who aren’t quite the right fit.
You have to explain what you do from scratch on every call.
Your pricing gets negotiated on the fly.
And every piece of content has to work twice as hard to make people understand why they should care.

It’s not that you need more content.

You need clearer foundations:

Who you help.
What problem you solve.
What outcome you create.
And what someone should do next.

Clarity makes your marketing lighter because the right people can recognise themselves in your message without needing a 45-minute conversation first.

Need help making your offer and ideal client clearer?

Listen to The Freedom Files free here: https://likesheownstheplace-memberportal.lovable.app
Join the Foundations First waitlist here: https://katieboulter.com.au/

22/09/2026

Posting more is not the same as having a sales system.

You can be visible every day and still have no clear path for someone to become a client.

That’s the difference:

Visibility helps people notice you.

A sales engine helps them move from stranger → enquiry → client.

It gives people a clear next step, makes it easier to understand how you can help, and means you’re not relying on memory to follow up with every warm lead.

Because posting more won’t fix a missing process.

And you shouldn’t have to keep showing up louder just to make sales feel less uncertain.

You need a simple system that connects your content to the next step in the customer journey.

Listen to The Freedom Files free here: https://likesheownstheplace-memberportal.lovable.app
Join the Foundations First waitlist here: https://katieboulter.com.au/

22/09/2026

Ever wondered what "full service" actually looks like behind the scenes? 👀

If you're a business owner in the NDIS space, here's the honest truth: I'm not sitting back waiting for you to hand me content ideas. I'm already on the NDIS mailing lists, watching for updates, so when something relevant drops, I come to you.

No overwhelming asks. No "can you send me some info by Friday" emails. Just a quick "hey, NDIS just announced this, want me to draft a post?" and all you need to say is yes.

That's the difference between a content creator and a strategic partner. I'm not here to tick boxes, I'm here to understand your business deeply enough that your social media strategy is actually tied to your business strategy.

Because your social media shouldn't be one more thing on your plate. It should be one less. 🙌