Sunny Advertising

09/10/2026

The most dramatic way possible to say our clients are happy 😏

07/10/2026

Thinking about ramping up your digital advertising but not sure where your budget's best spent?

Meta. Google. TikTok. Programmatic. Pinterest. Each platform reaches people differently, and what works for one business can be a waste of spend for another.

The businesses seeing real results aren't the ones running ads on every platform, they're the ones running the right ads, on the right platforms, backed by a strategy, not a guess.

Audience targeting. Creative that actually stops the scroll. Budgets that go where the results are. Reporting that tells you what's working, not just what's spent.

If digital feels like a black box right now, that's exactly where we come in.

Send us a DM or drop a comment below →

06/10/2026

Line dancing, live music and 400 guests in their best western gear. Maroochydore, meet Coyote's Roadhouse 🤠

Sunny Comms ran the full event and PR campaign for the grand opening: first an exclusive media preview, then a VIP launch that had the whole room on its feet.

Behind the scenes, our team handled content, photography, media relations and influencer outreach, plus a partnership with Ariat Australia to make sure everyone looked the part.

Congrats to the Hallmark Hospitality crew. We loved helping bring this one to life.

06/10/2026

September, you were a good one ☀️

01/10/2026

A basketball game had never been played at Pat Rafter Arena, until the Brisbane Bullets opened NBL27 there with the roof off and a sold-out crowd in the stands.

Our digital team led the ticketing and fan engagement campaign for the season opener. We worked alongside the Bullets' internal team and media partners to turn curiosity about an open-air game into ticket sales. Memberships and merch sales went up too.

The Bullets then came back from a double-figure deficit to beat the Breakers 88–85... we'll take that.

As our CEO Sarah McNeil told Campaign Brief: "A fixture like this doesn't sell itself just because it's held in a novelty venue, you need a campaign that captures why this moment is genuinely different."

Thanks to the Bullets for having us on the team 🏀 Read the full story here:

The Brisbane Bullets kicked off their Hungry Jack's NBL27 season in unforgettable fashion, playing to a sold-out crowd at Pat Rafter Arena following a successful launch which included a digital campaign spearheaded by Sunny Advertising.   The Bullets home game was the first basketball fixture ever ...

29/09/2026

Black Friday doesn't just hit eccom. It hits everyone's ad costs!

Last year Aussies spent $23.8 billion over the two-week sales period, and ad auctions got crowded. The same budget buys fewer impressions and fewer clicks, even if you're not running a sale.

Here's how we prep our clients:
→ Know what happened last year and what your costs are likely to do
→ Lean on the platforms that are least impacted
→ Pull back if you need to, but don't pause completely
→ Set guardrails and check in often
→ Read your results in context

Planning your November spend? Let's chat.

23/09/2026

Clay targets. A three-time Olympian. 25 business owners. One incredible estate in Yarrawonga.

Our CEO Sarah scored an invite-only trip with Richmond Football Club's Punt Road Collective, shooting with Olympian James Willett, a high-performance teams session with ISL, and a Rutherglen w**e tour to finish it off.

The real value wasn't the shooting range or the shiraz, it was the room. Twenty-five business owners, all building something, all willing to compare notes and push each other further.

15/09/2026

We LOVE seeing our clients in the media!

07/09/2026

While everyone's chasing the trend cycle, 21 million Aussies are quietly watching YouTube every month.

Big screen, small screen, same platform, same opportunity. And as a 2026 Google Premier Partner, we know exactly how to make it work for your brand.

Let's talk about what YouTube Ads could do for you ☀️

03/09/2026

Thinking your business needs PR but not sure what that actually looks like?

PR isn't just a press release when something goes wrong. Done properly, it's how you build credibility, get in front of the right audiences, and control the story before someone else does.

Media coverage. Award entries. Thought leadership. Product and business launches. Event management. Community and stakeholder comms. Crisis planning before you ever need it.

The businesses that do PR well aren't lucky, they're the ones telling their story consistently, to the right people, before they need to.

If PR feels like something you know you should be doing but haven't quite figured out how, that's exactly where we come in.

Send us a DM or drop a comment below →