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Le Bureau

Behind the camera. Subcontracting. Not taking work. Quiet by design.

13/03/2025

First trip without the kids. Felt illegal. Would do it again. Highly recommend.

24/02/2025

Me: Give me content ideas. Also me: Nah

02/01/2025

Happy New Year! No resolution over here… just aiming for bigger and better than the one before. 🥰

24/12/2024

Merry Christmas everyone!! Feeling thankful for my beautiful family who have supported me throughout the chaos of running a small business. ❤️ Time to tap out and enjoy some time with them. 😍 Hope you all can do the same with your loved ones.

23/09/2024

Getting people to stop and engage with your content isn’t always easy, but the right hook can make all the difference. Here are 20 simple and effective hook ideas to help you catch your audience’s eye. Whether you’re looking to spark curiosity, stir emotions, or simply stand out in the feed, these hooks should help.

13/09/2024

Safety first. 🤓 Now I can really look the part when shooting the close ups of tools in action on-site. Might even start playing around with Nick’s saw at home lol. 😂 Thanks for the awesome bday gift!

01/09/2024

Seriously, did someone hit fast-forward on 2024? I swear it was just New Year’s, and now we’re somehow staring down the last quarter of the year.

Anyone else feeling the slight panic of time slipping away, or is that just me? Even though it feels like the year is slipping through our fingers, remember there’s still time to hit those goals and wrap up 2024 strong, even if we’re all feeling a bit worn out.

Before we dive into a mad dash to the finish line, let’s take a moment to look back at what we’ve actually done this year. I mean, sometimes just getting through the day deserves a damn medal, right?

Whether you’ve nailed some big milestones or just managed to keep things afloat, it all counts.

So what’s still sitting on the to-do list that you’ve been avoiding? Yeah, we all have those things. It’s not too late to hit reset and tackle what’s left.

And those big, daunting goals? Break them down into something manageable. Progress is progress, even if it feels like it’s happening in slow motion.

We’re all feeling it. Believe it or not, we’ve still got a few months left in 2024. That’s more than enough time to make some meaningful moves, even if it feels like a bit of a scramble.

So let’s keep our heads down, stay focused, and push through these last few months. And don’t forget to give yourself some credit for every little win. Seriously, every step forward is worth celebrating, even if it’s just making it through a tough week. Let’s be kind to ourselves and take a moment to appreciate how far we’ve come, even if it’s all a bit of a blur. So, who’s with me in this madness? Let’s finish this year strong, even if it feels like we’re just making it up as we go.

13/06/2024

Posting on social media doesn't have to be a headache! Simplify your posting schedule. Posting once a week is better than not at all. Making your goals achievable will in turn keep you more consistent.

02/05/2024

We are all drawn to good stories. Like, when someone tells a tale that hits right in the feels, we can't help but listen, react, and remember them or their business. It's all about connection, not something a robot could ever replicate. In a world that's getting more techy and less touchy-feely, those real, human moments stand out even more.
It's about finding those genuine vibes among all that digital noise.

When we talk about marketing or promoting something, it's not just about creating ads. It's about sharing stories that make people feel something, stories that stick because it makes them smile, think, or feel seen.

Be real. Be you. Use your social media, your emails, and your website not just to sell, but to tell the stories that matter to you and your audience. That’s how you turn casual browsers into loyal customers, and it’s how you build a brand that lasts.

15/04/2024

We all hear about the perks of running your own business, the "freedom" the "flexibility".
But here’s what they don’t tell you...with freedom comes a massive, often overwhelming side of accountability.

Accountability... not just in working for your business but more importantly, ON your business.

I know in my situation, I often will fill up my day with client tasks leaving no room to spare for my own but the reason isn't because I have needy clients (I don't, they are great) it's because when it's client work, the path is clear, the deadlines are set, and the expectations are defined. But when it's my own business? Hello, second-guessing and endless decision-making!

Being your own boss is pretty awesome, but it also means you're the chief decision-maker, the top strategist, and the head critic all rolled into one. This can lead to a lot of time spent in your head, debating every choice because, in all honesty, there's no one else to blame if things go south.

So, how do we handle this? I’m still figuring it out, but here’s my latest experiment:

I’ve created a 'fake' client for my business.

Meet Chantelle, the demanding CEO of 'Le Bureau.' She’s a bit of a pain in the arse but is super excited to try new strategies to grow and streamline her business. She trusts my judgment but demands that goals be clearly laid out and tasks meticulously tracked. She expects clear deadlines and insists on monthly reviews. Queue the Zoom meetings with myself...haha not really.

This approach might sound a bit much, but it is helping me bring the same level of urgency and clarity to my own business that I give to my clients.

We'll see, I'll let you know how I'm doing in a couple of months. 😅

How are you keeping yourself accountable? I'd love to hear any other strategies or tips.

31/03/2024

Happy Easter!! 🐰

13/03/2024

In the glossy, curated world of business, where every post and every update seems polished to perfection, it's very easy to hit a wall. Not a wall of creativity or inspiration but one of authenticity.

I personally have found myself hesitating, overthinking, and ultimately, struggling to post. Why? Because I've been too caught up in thinking about what I should post, what's "on brand," instead of what's behind the brand: the real, not-so-professional me. 🙃

Here's the thing, I am a transparent person by nature. Fake relationships, surface-level engagements, and insincerity? I just can't do it. They feel wrong in every fibre of my being. That's why platforms like LinkedIn are a real challenge for me. It often feels like a highlight reel, where everyone is too busy showcasing their successes, hiding their struggles, and never really connecting.

But what about real life? The failures, the setbacks, the moments where things didn't go as planned? Those are the stories that resonate, the ones that build bridges between us.
They remind us that behind every brand, every polished post, there's a human being facing the same battles, asking the same questions, and seeking the same connections. I believe the way to make real connections in business is by showing your true self, vulnerabilities and all. It's about being brave enough to step out from behind the logo and let the world see you for who you really are. Because at the end of the day, people connect with people, not brands.

To those who feel the pressure to maintain a flawless facade, remember this, authenticity is magnetic. It's okay to show the world that you're human. In fact, it's more than okay, it's necessary.
Our stories, our struggles, and our triumphs are what bind us. Let's embrace them.

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