Transition With Purpose

Transition With Purpose Business coaching to online businesses and transitions from 9-5 jobs to start up businesses

Business will teach you a lot about yourself.I had one of those Brewing a Career catch-ups with Anne Cullen yesterday, r...
03/09/2026

Business will teach you a lot about yourself.

I had one of those Brewing a Career catch-ups with Anne Cullen yesterday, really enjoyed the conversation and there were a few takeaways I wanted to share.

Anne helps couples stay aligned while they grow their businesses and raise their families. She treats those three things not as separate challenges, but as one interconnected system.

We talked about environment. The relational environment. The people around you. The culture you’re embedded in. Whether it actually aligns with who you are.

When that environment is right, it brings out the best in you. When it’s not, the impact spreads everywhere else in your life.

We also talked about values including the energetic values. The ones that actually shape what gives you energy, what drains you, and who you work well with.

Getting clear on your values isn’t abstract work. It’s the foundation for every decision you make about who belongs around you.

And then Anne shared what she’s learned from building businesses:

When you work for yourself, there’s always something you don’t know.
- The uncertainty of revenue
- Whether an idea will work
- Whether you’re making the right decision
- Whether something that feels uncertain now will turn out to be exactly the thing you needed.

You learn to make the best decision you can with what you know, trust yourself a little more, and keep moving.

And maybe that’s why knowing your values and being intentional about the people and environments around you, matters even more.

When the path isn’t certain, you need something else to anchor you.

Most couples treat business and family as two separate challenges. But the moment you see them as one system, the work becomes about getting clear on who does what and why.

Making decisions from a steady, shared place and not acting from your own bubble. Showing up as a unified team in the business, at home, and everywhere in between. That’s where alignment actually happens.

P.S. What’s one thing business has taught you that you didn’t expect?

When people ask me what different types of income come from building a portfolio career, the answer is always these thre...
15/08/2026

When people ask me what different types of income come from building a portfolio career, the answer is always these three.

l’ve seen them across hundreds of clients and built them myself.

1.The first is what I would call the core income.

This is your stable, predictable revenue. It’s often what you’re already known for in the corporate world, what you built your reputation on. Consulting retainers, fractional work, one-to-one client fees.

2. The second is visibility income.

This is revenue that flows from your personal brand or profile and the audience you’ve built which feeds into other income stream sources. It could be speaking engagements, brand partnerships, podcast sponsorships. It exists because you’ve invested in being known for your perspective.

3.The third i call “one-to-many” income (many call it scaled or leveraged income

This is money that comes from taking what you do on a 1:1 basis or to corporates and creating a product to serve one-to-many. Digital products, group programs, licensed frameworks, memberships.

Most portfolio careers have all three, but in different proportions depending on the season and what you’re focused on.

I’m currently supporting someone exploring core income in leadership coaching and also building her visibility income from her protile.

What blows me away every time is seeing how fast things progress when people give themselves permission to try.

Which of these three types resonates most with where you want to build? Which phase/phases are you in right now?

05/06/2026

The future of work is no longer just digital.

It is becoming physical.

For the past few years, many organisations have been trying to understand AI, automation and digital transformation.

But the next wave of AI may not be something we simply type into.

It may be something that walks into our workplaces.

In Episode 73 of the podcast, I speak with David Pearce, founder of Our Robot Future, about humanoid robots, physical AI and what organisational readiness really means.

David brings a fascinating background across product development at Ford Motor Company, innovation leadership at Australian Red Cross Lifeblood, and now specialist work helping organisations prepare for humanoid robot adoption.

In this conversation, we explore:

→ Why humanoid robots are moving faster than many leaders realise
→ The industries likely to feel the impact first
→ How physical AI may support areas like aged care, healthcare, logistics and dangerous work
→ Why readiness starts with awareness
→ The role of leaders in building business cases, redesigning work and supporting workforce transition
→ How professionals can prepare their mindset and skill sets for the AI era
→ Why coaching, clarity and purpose matter when navigating major career transitions

One of the most powerful themes from this episode was this:

The goal is not simply to replace people.

The real opportunity is to think carefully about where technology can support people, reduce unsafe or repetitive work, and help organisations respond to workforce shortages in more human-centred ways.

David also shared a beautiful reflection on career transition, imposter syndrome and reconnecting with purpose.

His advice?

Do something every day that makes you a little uncomfortable.

That is where growth often begins.

This is a conversation for leaders, professionals, career transitioners and anyone curious about where work is heading next.

Episode 73 is now live.

🎧 Listen to the full episode of the Transition With Purpose podcast:David Pearce: The Future of Work Is Becoming Physical: Humanoid Robots, AI and Organisational Readiness

See bio for link.

21/05/2026

What happens when you turn the mic on the person usually behind the lens?

In Episode 70 of the Transition With Purpose Podcast, I sat down with Sam Silva, founder of (DuSol Australia) and his 360° Signature solution for brands that want social media strategy, content creation, and management handled in one place.

But this time, we turned the mic and lens to him.

In this snippet, I challenged Sam to share a short masterclass on social media strategy, and he broke down one of the most important concepts for business owners and content creators:

TOFU, MOFU and BOFU
→ Top of Funnel
→ Middle of Funnel
→ Bottom of Funnel

Because posting consistently is only one part of the equation.

The real strategy is understanding where your audience sits in the decision-making journey, and creating content that speaks to their level of awareness, trust and readiness.

That is where TOFU, MOFU and BOFU help you move beyond random posting and start creating content with purpose, direction and commercial intent.

In the full episode, we also talk about Sam’s unexpected redundancy, rebuilding in a new country, the power of genuine networking, and why personal brand becomes even more important when you’re stepping into uncertainty.

This conversation is grounded, honest and insightful.

🎧 see link in bio and story highlights to tune in to Episode 70

A dangerous career blind spot:only measuring your value inside one organisation.Many professionals don’t realise their m...
20/05/2026

A dangerous career blind spot:
only measuring your value inside one organisation.

Many professionals don’t realise their market value has shifted until they need to look for a new role.

Because internal feedback and market demand are two very different signals.

Your organisation tells you how you’re performing within its walls.

The market tells you how relevant your skills, positioning and experience are beyond them.

And most people working in their roles only have visibility on the first one.

That’s where careers can drift out of alignment.

You can be:
• Highly respected internally
• Performing well in your current environment
• Getting solid reviews and promotions

…while the external market has started or already shifted underneath you.

The question more professionals should be asking is:

“Is the market still valuing what I do in the same way it did 3 years ago?”

Because markets evolve faster than internal feedback loops.

- AI changes workflows.
- Industries restructure.
- Commercial priorities shift.
- Leadership expectations evolve.
- Certain skills become automated.
- Others become significantly more valuable.

This is how people fall behind - they stop calibrating against the outside world.

A few ways to stay market-aware before it becomes urgent:

• Read job ads for roles above your current level
Look for repeated patterns in capability requirements, language and expectations.

• Track what recruiters are reaching out for in your field
Not just the volume, but the themes.

• Stay visible externally
LinkedIn, projects, speaking, writing, networking and industry conversations all create feedback loops from the market.

• Audit your skill relevance yearly
Ask yourself:
What skills are increasing in value?
What adjacent capabilities should I build?

• Compare your positioning, not just your performance
Performance gets rewarded internally.
Positioning determines whether opportunities find you externally.

One of the biggest career risks today is becoming highly valuable in an environment that no longer reflects where the market is going.

How are you currently staying connected to where your industry is heading?

The era of passive careers is over.You can’t sit back, apply via job boards and wait to be chosen.That version of the ma...
13/04/2026

The era of passive careers is over.

You can’t sit back, apply via job boards and wait to be chosen.

That version of the market is gone.

With 10 years in career transition work, the ones who are succeeding in getting interviews are those who have visibility and clear positioning right now.

Here’s four things I would do to achieve that:

1.      Optimise your LinkedIn profile for searchability and positioning

Recruiters aren’t just posting roles but are searching.

And they’re not searching for job titles alone. They’re searching for signals.

→ clear positioning
→ skillsets and keywords aligned to problems you solve
→ content that shows how you think

If your profile isn’t built for search, you’re invisible.

2.      Get closer to the people making decisions

Most roles won’t make it to job boards. They’re filled through:
→ referrals
→ internal conversations
→ “someone we already trust”

Which means your strategy isn’t just applying but to have proximity to the decision makers.

Because the best opportunities aren’t applied for. They’re accessed.

3.      What people say about you when you are not in the room matters

Waiting until you’re ready to move is already too late. Build your brand today.

Your reputation is being formed daily:
→ what you share
→ what you comment on
→ how you show up in conversations

You don’t need to be loud, but you do need to be clear.

Because when the right opportunity comes up, people should already know exactly where to place you.

4.      Become AI-leveraged

You don’t need to be an AI expert but someone who knows how to (in your own field / industry):

→ use AI to increase your output
→ speed up thinking, synthesis, and ex*****on
→ while doubling down on judgement, communication, and decision-making

That’s where the real advantage sits. It’s not enough to be just AI aware now.

Which of the above will you work on this week?

31/03/2026

Confidence isn’t ego.

But a lot of people are still treating it like it is.

Which is why they hold back and wait until they feel “ready” to be seen.

In this episode of the Podcast with , The Expert Authority Coach™, we unpack what it really takes to build authority in today’s landscape.

Because it’s not just about being good at what you do anymore.

It’s about being seen for how you think.

We spoke about:
▪ What expert authority actually means (and what it doesn’t)
▪ Why confidence is not arrogance and how to build it authentically
▪ Overcoming imposter syndrome without waiting to feel ready
▪ Creating clear messaging and signature statements that stick
▪ Using podcasting and AI to amplify your visibility and credibility
▪ And how to build a brand that feels aligned, not performative

One of the most powerful reminders from this conversation:

We can all sense when something isn’t real.
Our “baloney detectors” are on.

Which is why authenticity is no longer a nice-to-have.

It’s the foundation of trust, credibility, and authority.

If you’ve been questioning your voice, your positioning, or whether you’re “ready”…

This episode will shift how you see it.

🎙 Episode 71: Mastering Authority and Owning Your Voice with Purpose with Christine Blosdale

Spotify
https://lnkd.in/grC8ZTnW
ApplePodcasts
https://lnkd.in/gwNiA6t8

Most people think the goal of a career pivot is to become an expert as fast as possible.It’s not. The real shift is unde...
23/03/2026

Most people think the goal of a career pivot is to become an expert as fast as possible.

It’s not. The real shift is understanding what you offer and learning how to position it clearly.

I see this all the time with clients when they are pivoting.

They stay in “aspiring” language:
→ “I’m hoping to move into…”
→ “I’m trying to transition into…”

But here’s the nuance. It’s not about sounding like you belong and know everything.

I’ve seen both extremes:
→ Underselling (staying stuck)
→ Overcompensating (confidence without substance)

Neither builds trust. The goal is this:

Be clear on what you bring into the room and communicate it with confidence.

Because when you’re clear:
→ Your language shifts
→ Your presence grounds
→ Your message lands

And that’s what people are really asking:
“Can you solve my problem?”
“Can I trust you to do it?”

This is where proof + POV actually works:

→ Accomplishments = proof
→ Transferable skills = bridge
→ Direction = positioning

You’re not just participating. You’re showing you can solve real problems.

And one more thing that matters is curiosity.

A strong pivot isn’t just about sharing your thinking.

It’s about asking better questions and learning as you go.

Opportunities don’t open when you feel totally ready.

They open when others can clearly see where you fit.

And that clarity is built on:
→ Self-awareness
→ Evidence
→ Authentic communication

If you’re in a pivot right now, ask yourself:

What value do I actually bring into this new room?

Not the title and not the aspiration.

But the problems you can solve and how you think.

P.S. How have you shown your value and how you solve problems when you are pivoting careers?

Career transitions often look brave from the outside.But behind the scenes, they are usually filled with uncertainty, qu...
06/03/2026

Career transitions often look brave from the outside.

But behind the scenes, they are usually filled with uncertainty, questions, and a lot of internal negotiation.

I was revisiting a Podcast episode with of .au where we spoke about transitioning careers. We both started in the accounting and finance world, and eventually pivoted into very different paths.

Listening back, two reflections stood out and they are transition lessons we would give our younger selves.

1️⃣ Surround yourself with people who will give you honest advice

Not just people who say:
“Just go for it.”

Encouragement feels good, but it is not always the most helpful advice.

The people who truly support your transition are the ones who help you think clearly.

They ask questions you may be avoiding.

They challenge assumptions.

They help you see risks you may not have considered.

That perspective is incredibly valuable when you are making big decisions.

2️⃣ Be rational with your fear

Fear is a natural part of any career transition.

But rather than letting fear drive the decision, break it down logically.

Ask yourself:

• What is the actual risk here?
• What is the worst realistic outcome?
• What can I put in place to reduce that risk?
• What small steps could help test the path first?

Looking back, this is something both Julius and I admit we probably didn’t do well enough at the time.

Transition is not just about courage.

It is about clarity, reflection, and making thoughtful decisions while navigating uncertainty.

If you are currently thinking about a career pivot, you might find the conversation helpful.

🎙 You can revisit the podcast episode here:

Episode 68 - Redefining success: Julius Schoenfeld on building purpose through people.

https://lnkd.in/giW3ehGD

https://lnkd.in/gCxByiP6

We will also be releasing a new podcast episode for 2026 later this month. Can you guess who the guest is?

Sometimes the best insights come when you look back at the journey with fresh eyes.

Should you put AI on your resume?The short answer is “yes”In 2026, AI literacy and fluency is quickly becoming an import...
20/02/2026

Should you put AI on your resume?

The short answer is “yes”

In 2026, AI literacy and fluency is quickly becoming an important part of your job application

The mistake I’m seeing?

People either:
• Avoid mentioning it completely
• Or add “AI enthusiast” or AI as a buzzword

Neither works.

Here’s how to think about it.

AI should show up as capability + commercial impact.

Not:

- Passionate about AI and innovation
- Used Chat GPT for content ideas
- I have experience with AI tools

But to weave AI into your outcomes:

- Implemented AI-assisted reporting workflows, reducing manual analysis time by 40%

- Used AI-driven audience insights to refine positioning and increase engagement

- Led pilot program embedding AI into customer analysis and operational reporting

- Designed AI-supported research process to improve decision speed

If AI is relevant to your field (and in most sectors now, it is), then it belongs in:

- Your experience section
- Your skills section (be specific: list the tools, workflow design, automation)
- Your summary if it’s core to your positioning
- Your micro credentials list (for any short courses completed)

I have been sharing with my clients that the real question isn’t:

“Should I put AI on my resume?”

It’s:

“Can I demonstrate that I know how to work alongside AI to solve a problem faster or better to achieve business outcomes?”

That’s what employers are hiring for.

Think impact from using the tools to get results.

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