Anecdote

Anecdote Putting stories to work. Anecdote helps you tap into the natural power of stories to simplify chang Anecdote's HQ is in Melbourne.

Anecdote was founded in 2004 with the purpose of restoring humanity to the workforce using the power of story. We help leaders and seller to become better oral storytellers. We have been lucky enough to work with amazing clients from around the world including IBM, Shell, KPMG, Fuji Xerox, Schweppes and Rio Tinto. We deliver our training programs in 24 countries in 10 languages.

In Story-Powered Sales, we teach you the techniques you need to effectively tell the story of your products and services...
04/06/2023

In Story-Powered Sales, we teach you the techniques you need to effectively tell the story of your products and services, discover your prospect’s stories, and close more and better deals faster.

Our next public programs are coming up in July. For more information, visit: https://www.anecdote.com/events/

The ‘noise’ of information inundation deafens all of us. Sharing stories is a powerful way of cutting through, whether o...
22/05/2023

The ‘noise’ of information inundation deafens all of us.

Sharing stories is a powerful way of cutting through, whether online or face-to-face.

Storytelling for Leaders will equip you with tools to ensure you are heard and understood.

Our next public programs are running in June. For more information and to register, visit: https://www.anecdote.com/events/

Opinions aren’t facts. This week on Anecdotally Speaking, hear how surgeon Fiona Wood set the record straight when her s...
16/05/2023

Opinions aren’t facts.

This week on Anecdotally Speaking, hear how surgeon Fiona Wood set the record straight when her son’s partner was told to reconsider her chosen career path.

You’ll find the episode on your favourite app and our website: https://buff.ly/3o426nD

Opinions aren’t facts. Hear how Fiona Wood set the record straight when her son’s partner was told to reconsider her chosen career path.

Are you interested in evaluating Storytelling for Leaders for your organisation? You might be eligible for a free ticket...
30/04/2023

Are you interested in evaluating Storytelling for Leaders for your organisation? You might be eligible for a free ticket to one of our public programs!

To enquire, email us at [email protected].

We also offer paid tickets for personal development and those who may have missed an opportunity to complete a program with their team.

For more information, visit: https://www.anecdote.com/events/

We grow to love the things we are exposed to again and again.Listen to this week’s episode of Anecdotally Speaking to he...
18/04/2023

We grow to love the things we are exposed to again and again.

Listen to this week’s episode of Anecdotally Speaking to hear how the mere-exposure effect helped the Caillebotte Seven become the famous painters they are today.

You’ll find it on your favourite podcast app and our website: https://buff.ly/41vinQo

We grow to love the things we are exposed to again and again. Listen to hear how the mere-exposure effect helped the Caillebotte Seven.

We’ve been delivering   for over 15 years now, and have helped some of the world’s largest corporations story-power thei...
16/04/2023

We’ve been delivering for over 15 years now, and have helped some of the world’s largest corporations story-power their , including Microsoft, Mars, Electronic Arts, Teradata, SAP and Danone.

Sales leaders, you’re invited to find out what it’s all about and evaluate our Story-Powered Sales program for your team.

To enquire about securing a free ticket to an upcoming public program, email [email protected].

To find out more, visit: https://www.anecdote.com/events/

Some of the best ideas will come from your customers. This week on Anecdotally Speaking, hear how The Body Shop grew fro...
11/04/2023

Some of the best ideas will come from your customers.

This week on Anecdotally Speaking, hear how The Body Shop grew from a side hustle to an international cosmetics company through a series of brilliant accidents.

You’ll find the episode on your favourite app and our website: https://buff.ly/3GxjXJv

Some of the best ideas will come from your customers. Listen to hear how The Body Shop grew through a series of brilliant accidents.

Our next public Storytelling for Leaders programs are coming up in May! Storytelling for Leaders is not a one-off event ...
03/04/2023

Our next public Storytelling for Leaders programs are coming up in May!

Storytelling for Leaders is not a one-off event but a complete 6-month program. It includes:
- Four 2-hour Zoom-based instructor-led workshops;
- Coached bridging activities between workshops; and
- Weekly micro-learning activities.

And participants receive a physical workbook and a copy of Shawn Callahan’s Putting Stories to Work.

For more information and to register, visit: https://www.anecdote.com/events/

The   is back!You’ve probably heard people like us say something like, “To transform your culture, you need to change th...
23/03/2023

The is back!

You’ve probably heard people like us say something like, “To transform your culture, you need to change the stories you tell.”

But what does that actually look like?

In our latest blog post, Rob shares an example that’s happening within Anecdote.

We recently added two new company values, and Rob details the journey that we’re going on.

You can find the post here: https://buff.ly/3Z8YnBJ

You’ve probably heard people like us say, “To transform your culture, you need to change the stories you tell.” But what does that look like?

It’s never too late; if you believe something should be different, try to change it. Listen to this week’s episode of An...
21/03/2023

It’s never too late; if you believe something should be different, try to change it.

Listen to this week’s episode of Anecdotally Speaking to hear how Judith Curphey went from retirement to founding and training one of Australia’s most renowned choirs.

You’ll find it on your favourite app and our website: https://buff.ly/3Z3of1T

If you believe something should be different, try to change it. Hear how Judith Curphey founded one of Australia’s most renowned choirs.

Both rational and emotional thought processes drive buying decisions. Telling and hearing specific stories at the right ...
20/03/2023

Both rational and emotional thought processes drive buying decisions.

Telling and hearing specific stories at the right part of the buying process is the key to engaging both sides of your buyer.

See what Story-Powered Sales can do for your team by attending one of our upcoming public programs: https://www.anecdote.com/events/

Complimentary tickets are available for sales leaders evaluating the program for their organisation

Don’t compare your work to that of others; focus on yourself. This week on Anecdotally Speaking, hear how Christine Ha’s...
15/03/2023

Don’t compare your work to that of others; focus on yourself.

This week on Anecdotally Speaking, hear how Christine Ha’s vision impairment helped her win the third American season of Masterchef.

You’ll find the episode on your favourite podcast app and our website: https://buff.ly/3mWAGPO

Don’t compare your work to that of others. Listen to hear how Christine Ha’s vision impairment helped her win the third season of Masterchef.

Address

Level 2, 696 Bourke Street
Melbourne, VIC
3000

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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